Media planning & execution

1. Applying discounts
This article describes the discounts available in the system and special characteristics of discount-dependent fees. Cash discount Cas...
Tue, 20 Jul, 2021 at 12:09 PM
2. Offers and plan items
This article describes how to use offers and plan items. To switch between them in a campaign, click on one of the two sections presented in the below pi...
Tue, 20 Jul, 2021 at 12:56 PM
3. Invoicing models
This article provides an overview of the various invoicing models available in Mercury Media for the purpose of campaign planning. Introduction Me...
Tue, 20 Jul, 2021 at 1:54 PM
Overview of all existing columns in Mercury
. Please find attached an overview of all existing columns in Mercury (Status: 02.2022)
Thu, 17 Feb, 2022 at 3:30 PM
4. Plan item workflow
This article provides an overview of the various possible states of plan items in Mercury Media and describes how states reflect the planning status of a ...
Tue, 20 Jul, 2021 at 2:14 PM
5. Using scenarios for campaign planning
. This article describes the role of scenarios for campaign planning and how to create, edit and delete scenarios. Introduction Using scenarios to i...
Tue, 20 Jul, 2021 at 2:59 PM
6. Accounting models for Video
This article describes the cost-per-view (CPV) and fixed-price (views) accounting models available in Mercury Media for campaign video planning. Forec...
Wed, 21 Jul, 2021 at 2:19 PM
7. Managing campaigns
. This article describes how to create, edit and delete campaigns. Introduction In Mercury Media campaigns are always assigned to a category. It is ...
Thu, 22 Jul, 2021 at 1:20 PM
8. Using KPI monitors
. This article describes how to configure and use KPI monitors so you can see all your critical planning metrics at a glance. Introduction KPI monit...
Wed, 21 Jul, 2021 at 3:59 PM
9. Exporting to Excel from media plan
. . This article describes how to export to Excel from a media plan. Introduction Use Excel exports to exchange information with campaign participa...
Thu, 22 Jul, 2021 at 2:14 PM