With Mercury, you can synchronise daily data from a variety of delivery systems with your campaigns. 

While all metrics available via the API can be transferred to you via the Bridge Pipelines, only the relevant metrics are included in the Mercury plans. 

Metrics that can be synchronised with Mercury plans:

  • Actions
  • Clicks
  • Downloads
  • Emails
  • Engagements 
  • Impressions
  • Installs
  • Leads
  • Measurable Impressions
  • Media Cost
  • Orders
  • Registrations
  • Video Plays Start
  • Video Plays 25%
  • Video Plays 50%
  • Video Plays 75%
  • Video Plays 100%
  • Viewable Impressions
  • Views

Further information

  1. Which delivering systems can be synchronised with Mercury?
  2. What is the purpose of data pipeline management?
  3. How do I set up a new data pipeline connection?
  4. How do I configure a new pipeline?
  5. Where do I store the AdServer placement ID?