Please find attached an overview of all existing columns in Mercury (Status: 11.2024). At the bottom of this page you can also download an Excel file containing all dimensions and metrics.
| Columns (german translation) | Columns (english translation) | Note |
|---|---|---|
| ID | ID | |
| Ignoriert | Ignored | |
| Adserver-Platzierungs-ID | Ad server placement ID | |
| Automatisches Update der Auslieferungsdaten (Sync) | Allow automatic adserver performance data updates | |
| Automatisches Update der Kostendaten (Sync) | Allow automatic adserver cost data updates | |
| Status | Status | |
| Mediaauftrag zur Vorausrechnung | Request for advance invoice | |
| Mediaauftrag zur Endabrechnung | Request for final invoice | |
| Gattung | Channel | |
| Vermarkter | Publisher | |
| Werbeträger | Medium | |
| Anmerkung zum Angebot | Comments on proposal | |
| Platzierung mit Zusatz | Placement incl. custom placement name | |
| Anmerkung zur Platzierung | Comments on placement | |
| Werbeformen | Creatives | |
| Anmerkung zu den Werbeformen | Comments on creatives | |
| Spotlänge (Sek.) | Spot length (seconds) | |
| Frequency Cappings | Frequency cappings | |
| Technische Bausteine | Technical components | |
| Puffer für technische Kosten | Buffer for technical costs | |
| Laufzeiten | Runtimes | |
| Abrechnungsmodell | Invoicing model | |
| Gebuchtes Volumen | Booked volume | |
| PROGNOSE: Impressions | FORECAST: Ad impressions | |
| PROGNOSE: Click-Through-Rate | Click-through rate | |
| PROGNOSE: Clicks | FORECAST: Clicks | |
| PROGNOSE: View-Through Rate | View-Through Rate | |
| PROGNOSE: Views | FORECAST: Views | |
| PROGNOSE: Viewability (% der Gesamt-Impressions) | FORECAST: Viewability (% of total AIs) | |
| PROGNOSE: Zielgruppenanteil | FORECAST: Target group coverage | |
| PROGNOSE: Bruttopreis | FORECAST: Gross price | |
| PROGNOSE: Kosten (brutto) | FORECAST: Cost (gross) | |
| PROGNOSE: Sonderkosten (brutto) | FORECAST: Cost special charges (gross) | |
| Sonderkostenbeschreibung | Description of special charges | |
| Kosten (brutto) inkl. Sonderkosten | Cost (gross) including special charges | |
| Tarif-Rabatt (%) | Standard discount (%) | |
| PROGNOSE: Tarif-Rabatt | FORECAST: Standard discount | |
| Sonder-Rabatt (AT) (%) | Special discount (non-standard) (%) | |
| PROGNOSE: Sonder-Rabatt (AT) | FORECAST: Special discount (non-standard) | |
| Agentur-Rabatt 1 (AT) (%) | Agency discount 1 (non-standard) (%) | |
| PROGNOSE: Agentur-Rabatt 1 (AT) | FORECAST: Agency discount 1 (non-standard) | |
| Agentur-Rabatt 2 (AT) (%) | Agency discount 2 (non-standard) (%) | |
| PROGNOSE: Agentur-Rabatt 2 (AT) | FORECAST: Agency discount 2 (non-standard) | |
| PROGNOSE: Kosten (N) | Cost (N) | |
| PROGNOSE: Kosten (N) inkl. Sonderkosten | FORECAST: Cost (N) including special charges | |
| AE (%) | Agency commission (%) | |
| PROGNOSE: AE | Agency commission | |
| PROGNOSE: Kosten (N/N) | FORECAST: Cost (N/N) | |
| PROGNOSE: Kosten (N/N) inkl. Sonderkosten | FORECAST: Cost (N/N) incl. special charges | |
| Kundenskonto (%) | Client cash discount (%) | |
| PROGNOSE: Skonto | Cash discount | |
| PROGNOSE: Kosten (N/N/N) | FORECAST: Cost (N/N/N) | |
| PROGNOSE: Kosten (N/N/N) inkl. Sonderkosten | FORECAST: Cost (N/N/N) incl. special charges | |
| PROGNOSE: Kosten (N/N/N) inkl. Honorar und techn. Kosten | FORECAST: Cost (N/N/N) including agency fees and technical cost | |
| PROGNOSE: Kosten (N/N/N) inkl. Honorar, techn. Kosten und Mwst. | Cost (N/N/N) incl. agency fees, techn. cost and VAT | |
| PROGNOSE: eff. TKP (N/N) inkl. Sonderkosten | FORECAST: eff. CPM (N/N) incl. special charges | |
| PROGNOSE: eff. CPC (N/N) | FORECAST: eff. CPC (N/N) | |
| PROGNOSE: CPV (N/N) | FORECAST: CPV (N/N) | |
| Kommentar | Comment | |
| REALISIERT: Impressions (verhandelt mit techn. Dienstleister) | REALIZED: Impressions (negotiated with tech vendor) | |
| REALISIERT: Clicks (verhandelt mit techn. Dienstleister) | REALIZED: Clicks (negotiated with technical vendor) | |
| REALISIERT: Views (verhandelt mit techn. Dienstleister) | REALIZED: Views (negotiated with tech vendor) | |
| REALISIERT: Impressions (Adserver) | REALIZED: Ad impressions (ad server) | |
| REALISIERT: Impressions (verhandelt mit Vermarkter) | REALIZED: Impressions (negotiated with publisher) | |
| REALISIERT: Clicks (Adserver) | REALIZED: Clicks (ad server) | |
| REALISIERT: Clicks (verhandelt mit Vermarkter) | REALIZED: Clicks (negotiated with publisher) | |
| REALISIERT: Views (Adserver) | REALIZED: Views (Adserver) | |
| REALISIERT: Views (verhandelt mit Vermarkter) | REALIZED: Views (negotiated with publisher) | |
| REALISIERT: E-Mails (Adserver) | REALIZED: Emails (ad server) | |
| REALISIERT: E-Mails (verhandelt mit Vermarkter) | REALIZED: Emails (negotiated with publisher) | |
| REALISIERT: Actions (Adserver) | REALIZED: Actions (ad server) | |
| REALISIERT: Actions (verhandelt mit Vermarkter) | REALIZED: Actions (negotiated with publisher) | |
| REALISIERT: Downloads (Adserver) | REALIZED: Downloads (ad server) | |
| REALISIERT: Downloads (verhandelt mit Vermarkter) | REALIZED: Downloads (negotiated with publisher) | |
| REALISIERT: Engagements (Adserver) | REALIZED: Engagements (ad server) | |
| REALISIERT: Engagements (verhandelt mit Vermarkter) | REALIZED: Engagements (negotiated with publisher) | |
| REALISIERT: Installs (Adserver) | REALIZED: Installs (ad server) | |
| REALISIERT: Installs (verhandelt mit Vermarkter) | REALIZED: Installs (negotiated with publisher) | |
| REALISIERT: Leads (Adserver) | REALIZED: Leads (ad server) | |
| REALISIERT: Leads (verhandelt mit Vermarkter) | REALIZED: Leads (negotiated with publisher) | |
| REALISIERT: Orders (Adserver) | REALIZED: Orders (ad server) | |
| REALISIERT: Orders (verhandelt mit Vermarkter) | REALIZED: Orders (negotiated with publisher) | |
| REALISIERT: Registrations (Adserver) | REALIZED: Registrations (ad server) | |
| REALISIERT: Registrations (verhandelt mit Vermarkter) | REALIZED: Registrations (negotiated with publisher) | |
| REALISIERT: Measurable Impressions (Adserver) | REALIZED: Measurable ad impressions (ad server) | |
| REALISIERT: Measurable Impressions (verhandelt mit Vermarkter) | REALIZED: Measurable ad impressions (negotiated with publisher) | |
| REALISIERT: Viewable Impressions (Adserver) | REALIZED: Viewable ad impressions (ad server) | |
| REALISIERT: Viewable Impressions (verhandelt mit Vermarkter) | REALIZED: Viewable ad impressions (negotiated with publisher) | |
| REALISIERT: Video-Starts | REALIZED: Video-Starts | |
| REALISIERT: Video-Plays 25% | REALIZED: Video-Plays 25% | |
| REALISIERT: Video-Plays 50% | REALIZED: Video-Plays 50% | |
| REALISIERT: Video-Plays 75% | REALIZED: Video-Plays 75% | |
| REALISIERT: Video-Plays 100% | REALIZED: Video-Plays 100% | |
| Audience Segmente | Audience Segments | |
| Buchungsart | Booking type | |
| Label 1 | Label 1 | |
| Label 2 | Label 2 | |
| Label 3 | Label 3 | |
| Label 4 | Label 4 | |
| Produktgruppe | Product group | |
| PROGNOSE: Anteil qualifizierter Impressions (AQI) | FORECAST: Share of qualified impressions (SQI) | |
| Adserverdaten bis | Adserver data until | |
| REALISIERT: Zielgruppenanteil | REALIZED: Target group coverage | |
| Storniert am | Canceled on | |
| Vertragspartner | Contractor | |
| Conversion-Umsatz | Conversion revenue | |
| Ländercode | Country code | |
| Zuletzt nach Ad'visor exportiert | Last export to Ad'visor | |
| REALISIERT: Anteil qualifizierter Impressions (AQI) | REALIZED: Share of qualified impressions (SQI) | |
| REALISIERT: Unique Impressions | REALIZED: Unique impressions | |
| Zuletzt aktualisiert | Last updated | |
| Gattungstyp | Channel type | |
| Externe Angebots-ID | External proposal id | |
| Conversion-Typ | Conversion type | |
| Platzierungszusatz | Custom placement name | |
| Titelnummer | Title no. | |
| Währung | Currency | |
| PROGNOSE: OTS | FORECAST: OTS | |
| PROGNOSE: Öffnungsrate (%) | Forecast opening rate (%) | |
| Garantierte Öffnungsrate (%) | Guaranteed opening rate (%) | |
| Platzierung | Placement | |
| Platzierungstyp | Placement type | |
| Vermarkterkontakte | Publisher contacts | |
| Sonderkosten | Special charges | |
| Maximum Unique Impressions | Maximum unique impressions | |
| Gültigkeitsdatum (bis) | Valid until | |
| Verfügbares Volumen | Available volume | |
| Prognosevolumen | Forecast volume | |
| Maximalvolumen | Maximum Volume | |
| Angebotenes Volumen | Quoted volume | |
| Garantievolumen | Guaranteed volume | |
| PROGNOSE: Conversion-Rate | Conversion rate | |
| PROGNOSE: Brand safety (%) | FORECAST: Brand safety (%) | |
| REALISIERT: Brand safety (%) | REALIZED: Brand safety (%) | |
| PROGNOSE: In Geo (%) | FORECAST: In Geo (%) | |
| REALISIERT: In Geo (%) | REALIZED: In Geo (%) | |
| Targeting | Targeting | |
| Anzeigenschluss | Print reservations due | |
| Druckunterlagenschluss | Print materials due | |
| Spotlänge Reminder (Sek.) | Spot reminder length (seconds) | |
| Auflage | Circulation total | |
| Dekade | Ten day period | |
| Purchase order ID | Purchase order ID | |
| Listen-through-rate | Listen-through-rate | |
| Lead time days | Lead time days | |
| REALISIERT: Impressions inkl. Naturalrabatt | REALIZED: Ad impressions incl. discount-in-kind | |
| REALISIERT: Impressions (Abrechnung Media) | REALIZED: Impressions (relevant for media invoicing) | |
| REALISIERT: Clicks inkl. Naturalrabatt | REALIZED: Clicks incl. discount-in-kind | |
| REALISIERT: Clicks (Abrechnung Media) | REALIZED: Clicks (relevant for media invoicing) | |
| REALISIERT: Views inkl. Naturalrabatt | REALIZED: Views incl. discount-in-kind | |
| REALISIERT: Views (Abrechnung Media) | REALIZED: Views (relevant for media invoicing) | |
| REALISIERT: E-Mails inkl. Naturalrabatt | REALIZED: Emails incl. discount-in-kind | |
| REALISIERT: E-Mails (Abrechnung Media) | REALIZED: Emails (relevant for media invoicing) | |
| REALISIERT: Actions inkl. Naturalrabatt | REALIZED: Actions incl. discount-in-kind | |
| REALISIERT: Actions (Abrechnung Media) | REALIZED: Actions (relevant for media invoicing) | |
| REALISIERT: Downloads inkl. Naturalrabatt | REALIZED: Downloads incl. discount-in-kind | |
| REALISIERT: Downloads (Abrechnung Media) | REALIZED: Downloads (relevant for media invoicing) | |
| REALISIERT: Engagements inkl. Naturalrabatt | REALIZED: Engagements incl. discount-in-kind | |
| REALISIERT: Engagements (Abrechnung Media) | REALIZED: Engagements (relevant for media invoicing) | |
| REALISIERT: Installs inkl. Naturalrabatt | REALIZED: Installs incl. discount-in-kind | |
| REALISIERT: Installs (Abrechnung Media) | REALIZED: Installs (relevant for media invoicing) | |
| REALISIERT: Leads inkl. Naturalrabatt | REALIZED: Leads incl. discount-in-kind | |
| REALISIERT: Leads (Abrechnung Media) | REALIZED: Leads (relevant for media invoicing) | |
| REALISIERT: Orders inkl. Naturalrabatt | REALIZED: Orders incl. discount-in-kind | |
| REALISIERT: Orders (Abrechnung Media) | REALIZED: Orders (relevant for media invoicing) | |
| REALISIERT: Registrations inkl. Naturalrabatt | REALIZED: Registrations incl. discount-in-kind | |
| REALISIERT: Registrations (Abrechnung Media) | REALIZED: Registrations (relevant for media invoicing) | |
| REALISIERT: Measurable Impressions | REALIZED: Measurable ad impressions | |
| REALISIERT: Measurable Impressions (Abrechnung Media) | REALIZED: Measurable ad impressions (relevant for media invoicing) | |
| REALISIERT: Viewable Impressions (verhandelt mit techn. Dienstleister) | REALIZED: Viewable ad impressions (negotiated with tech vendor) | |
| REALISIERT: Viewable Impressions (Abrechnung Media) | REALIZED: Viewable ad impressions (relevant for media invoicing) | |
| PROGNOSE: Actions | FORECAST: Actions | |
| PROGNOSE: eff. CPX (Action) (N) | FORECAST: eff. CPX (Action) (N) | |
| PROGNOSE: eff. CPX (Action) (N/N) | FORECAST: eff. CPX (Action) (N/N) | |
| PROGNOSE: eff. CPX (Action) (N/N/N) | FORECAST: eff. CPX (Action) (N/N/N) | |
| REALISIERT: eff. CPX (Action) (N) | REALIZED: eff. CPX (Action) (N) | |
| REALISIERT: eff. CPX (Action) (N/N) | REALIZED: eff. CPX (Action) (N/N) | |
| REALISIERT: eff. CPX-Action (N/N/N) | REALIZED: eff. CPX (Action) (N/N/N) | |
| PROGNOSE: eff. CPX (Action) (N/N/N) inkl. Honorar und technischer Kosten | FORECAST: eff. CPX (Action) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: eff. CPX (Action) (N/N/N) inkl. Honorar | FORECAST: eff. CPX (Action) (N/N/N) incl. agency fees | |
| REALISIERT: eff. CPX-Action (N/N/N) inkl. Honorar | REALIZED: eff. CPX (Action) (N/N/N) incl. agency fees | |
| REALISIERT: eff. CPX-Action (N/N/N) inkl. Honorar und technischer Kosten | REALIZED: eff. CPX (Action) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: Downloads | FORECAST: Downloads | |
| PROGNOSE: eff. CPX (Download) (N) | FORECAST: eff. CPX (Download) (N) | |
| PROGNOSE: eff. CPX (Download) (N/N) | FORECAST: eff. CPX (Download) (N/N) | |
| PROGNOSE: eff. CPX (Download) (N/N/N) | FORECAST: eff. CPX (Download) (N/N/N) | |
| REALISIERT: eff. CPX (Download) (N) | REALIZED: eff. CPX (Download) (N) | |
| REALISIERT: eff. CPX (Download) (N/N) | REALIZED: eff. CPX (Download) (N/N) | |
| REALISIERT: eff. CPX-Download (N/N/N) | REALIZED: eff. CPX (Download) (N/N/N) | |
| PROGNOSE: eff. CPX (Download) (N/N/N) inkl. Honorar und technischer Kosten | FORECAST: eff. CPX (Download) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: eff. CPX (Download) (N/N/N) inkl. Honorar | FORECAST: eff. CPX (Download) (N/N/N) incl. agency fee | |
| REALISIERT: eff. CPX-Download (N/N/N) inkl. Honorar | REALIZED: eff. CPX (Download) (N/N/N) incl. agency fees | |
| REALISIERT: eff. CPX-Download (N/N/N) inkl. Honorar und technischer Kosten | REALIZED: eff. CPX (Download) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: Engagements | FORECAST: Engagements | |
| PROGNOSE: eff. CPX (Engagement) (N) | FORECAST: eff. CPX (Engagement) (N) | |
| PROGNOSE: eff. CPX (Engagement) (N/N) | FORECAST: eff. CPX (Engagement) (N/N) | |
| PROGNOSE: eff. CPX (Engagement) (N/N/N) | FORECAST: eff. CPX (Engagement) (N/N/N) | |
| REALISIERT: eff. CPX (Engagement) (N) | REALIZED: eff. CPX (Engagement) (N) | |
| REALISIERT: eff. CPX (Engagement) (N/N) | REALIZED: eff. CPX (Engagement) (N/N) | |
| REALISIERT: eff. CPX-Engagement (N/N/N) | REALIZED: eff. CPX (Engagement) (N/N/N) | |
| PROGNOSE: eff. CPX (Engagement) (N/N/N) inkl. Honorar und technischer Kosten | FORECAST: eff. CPX (Engagement) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: eff. CPX (Engagement) (N/N/N) inkl. Honorar | FORECAST: eff. CPX (Engagement) (N/N/N) incl. agency fee | |
| REALISIERT: eff. CPX-Engagement (N/N/N) inkl. Honorar | REALIZED: eff. CPX (Engagement) (N/N/N) incl. agency fees | |
| REALISIERT: eff. CPX-Engagement (N/N/N) inkl. Honorar und technischer Kosten | REALIZED: eff. CPX (Engagement) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: Installs | FORECAST: Installs | |
| PROGNOSE: eff. CPX (Install) (N) | FORECAST: eff. CPX (Install) (N) | |
| PROGNOSE: eff. CPX (Install) (N/N) | FORECAST: eff. CPX (Install) (N/N) | |
| PROGNOSE: eff. CPX (Install) (N/N/N) | FORECAST: eff. CPX (Install) (N/N/N) | |
| REALISIERT: eff. CPX (Install) (N) | REALIZED: eff. CPX (Install) (N) | |
| REALISIERT: eff. CPX (Install) (N/N) | REALIZED: eff. CPX (Install) (N/N) | |
| REALISIERT: eff. CPX-Install (N/N/N) | REALIZED: eff. CPX (Install) (N/N/N) | |
| PROGNOSE: eff. CPX (Install) (N/N/N) inkl. Honorar und technischer Kosten | FORECAST: eff. CPX (Install) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: eff. CPX (Install) (N/N/N) inkl. Honorar | FORECAST: eff. CPX (Install) (N/N/N) incl. agency fee | |
| REALISIERT: eff. CPX-Install (N/N/N) inkl. Honorar | REALIZED: eff. CPX (Install) (N/N/N) incl. agency fees | |
| REALISIERT: eff. CPX-Install (N/N/N) inkl. Honorar und technischer Kosten | REALIZED: eff. CPX (Install) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: Leads | FORECAST: Leads | |
| PROGNOSE: eff. CPX (Lead) (N) | FORECAST: eff. CPX (Lead) (N) | |
| PROGNOSE: eff. CPX (Lead) (N/N) | FORECAST: eff. CPX (Lead) (N/N) | |
| PROGNOSE: eff. CPX (Lead) (N/N/N) | FORECAST: eff. CPX (Lead) (N/N/N) | |
| REALISIERT: eff. CPX (Lead) (N) | REALIZED: eff. CPX (Lead) (N) | |
| REALISIERT: eff. CPX (Lead) (N/N) | REALIZED: eff. CPX (Lead) (N/N) | |
| REALISIERT: eff. CPX-Lead (N/N/N) | REALIZED: eff. CPX (Lead) (N/N/N) | |
| PROGNOSE: eff. CPX (Lead) (N/N/N) inkl. Honorar und technischer Kosten | FORECAST: eff. CPX (Lead) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: eff. CPX (Lead) (N/N/N) inkl. Honorar | FORECAST: eff. CPX (Lead) (N/N/N) incl. agency fee | |
| REALISIERT: eff. CPX-Lead (N/N/N) inkl. Honorar | REALIZED: eff. CPX (Lead) (N/N/N) incl. agency fees | |
| REALISIERT: eff. CPX-Lead (N/N/N) inkl. Honorar und technischer Kosten | REALIZED: eff. CPX (Lead) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: Orders | FORECAST: Orders | |
| PROGNOSE: eff. CPX (Order) (N) | FORECAST: eff. CPX (Order) (N) | |
| PROGNOSE: eff. CPX (Order) (N/N) | FORECAST: eff. CPX (Order) (N/N) | |
| PROGNOSE: eff. CPX (Order) (N/N/N) | FORECAST: eff. CPX (Order) (N/N/N) | |
| REALISIERT: eff. CPX (Order) (N) | REALIZED: eff. CPX (Order) (N) | |
| REALISIERT: eff. CPX (Order) (N/N) | REALIZED: eff. CPX (Order) (N/N) | |
| REALISIERT: eff. CPX-Order (N/N/N) | REALIZED: eff. CPX (Order) (N/N/N) | |
| PROGNOSE: eff. CPX (Order) (N/N/N) inkl. Honorar und technischer Kosten | FORECAST: eff. CPX (Order) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: eff. CPX (Order) (N/N/N) inkl. Honorar | FORECAST: eff. CPX (Order) (N/N/N) incl. agency fee | |
| REALISIERT: eff. CPX-Order (N/N/N) inkl. Honorar | REALIZED: eff. CPX (Order) (N/N/N) incl. agency fees | |
| REALISIERT: eff. CPX-Order (N/N/N) inkl. Honorar und technischer Kosten | REALIZED: eff. CPX (Order) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: Registrations | FORECAST: Registrations | |
| PROGNOSE: eff. CPX (Registration) (N) | FORECAST: eff. CPX (Registration) (N) | |
| PROGNOSE: eff. CPX (Registration) (N/N) | FORECAST: eff. CPX (Registration) (N/N) | |
| PROGNOSE: eff. CPX (Registration) (N/N/N) | FORECAST: eff. CPX (Registration) (N/N/N) | |
| REALISIERT: eff. CPX (Registration) (N) | REALIZED: eff. CPX (Registration) (N) | |
| REALISIERT: eff. CPX (Registration) (N/N) | REALIZED: eff. CPX (Registration) (N/N) | |
| REALISIERT: eff. CPX-Registration (N/N/N) | REALIZED: eff. CPX (Registration) (N/N/N) | |
| PROGNOSE: eff. CPX (Registration) (N/N/N) inkl. Honorar und technischer Kosten | FORECAST: eff. CPX (Registration) (N/N/N) incl. agency fees and technical costs | |
| PROGNOSE: eff. CPX (Registration) (N/N/N) inkl. Honorar | FORECAST: eff. CPX (Registration) (N/N/N) incl. agency fee | |
| REALISIERT: eff. CPX-Registration (N/N/N) inkl. Honorar | REALIZED: eff. CPX (Registration) (N/N/N) incl. agency fees | |
| REALISIERT: eff. CPX-Registration (N/N/N) inkl. Honorar und technischer Kosten | REALIZED: eff. CPX (Registration) (N/N/N) incl. agency fees and technical costs | |
| REALISIERT: Impressions (Abrechnung Technik) | REALIZED: Impressions (relevant for invoicing technical cost) | |
| REALISIERT: Clicks (Abrechnung Technik) | REALIZED: Clicks (relevant for invoicing technical cost) | |
| REALISIERT: Views (Abrechnung Technik) | REALIZED: Views (negotiated with tech vendor) | |
| Honorar für Conversions (Stück) | Agency fee for conversions (per conversion) | |
| Honorar für Clicks (Stück) | Agency fee for clicks (per click) | |
| Honorar für Impressions (TKP) | Agency fee for ad impressions (CPM) | |
| REALISIERT: Bruttopreis | REALIZED: Gross price | |
| PROGNOSE: Bruttopreis inkl. Zuschläge | FORECAST: Gross price incl. surcharges | |
| REALISIERT: Bruttopreis inkl. Zuschläge | REALIZED: Gross price incl. surcharges | |
| Kosten (brutto) ohne Zuschläge | Cost (gross) without surcharges | |
| REALISIERT: Kosten (brutto) ohne Zuschläge | REALIZED: Cost (gross) without surcharges | |
| REALISIERT: Preis FC-Zuschlag (brutto) | REALIZED: Price FC surcharge (gross) | |
| REALISIERT: Preis Targetingzuschlag (brutto) | REALIZED: Price targeting surcharge (gross) | |
| REALISIERT: Preis Anschnittzuschlag (brutto) | REALIZED: Price bleed surcharge (gross) | |
| REALISIERT: Preis Farbzuschlag (brutto) | REALIZED: Price color surcharge (gross) | |
| REALISIERT: Preis Platzierungszuschlag (brutto) | REALIZED: Price position surcharge (gross) | |
| REALISIERT: Preis Onlinezuschlag (brutto) | REALIZED: Price online surcharge (gross) | |
| PROGNOSE: Preis FC-Zuschlag (N) | FORECAST: Price FC surcharge (N) | |
| PROGNOSE: Preis FC-Zuschlag (N/N) | FORECAST: Price FC surcharge (N/N) | |
| PROGNOSE: Preis FC-Zuschlag (N/N/N) | FORECAST: Price FC surcharge (N/N/N) | |
| REALISIERT: Preis FC-Zuschlag (N) | REALIZED: Price FC surcharge (N) | |
| REALISIERT: Preis FC-Zuschlag (N/N) | REALIZED: Price FC surcharge (N/N) | |
| REALISIERT: Preis FC-Zuschlag (N/N/N) | REALIZED: Price FC surcharge (N/N/N) | |
| PROGNOSE: Kosten FC-Zuschlag (N) | FORECAST: Cost FC surcharge (N) | |
| PROGNOSE: Kosten FC-Zuschlag (N/N) | FORECAST: Cost FC surcharge (N/N) | |
| PROGNOSE: Kosten FC-Zuschlag (N/N/N) | FORECAST: Cost FC surcharge (N/N/N) | |
| REALISIERT: Kosten FC-Zuschlag (N) | REALIZED: Cost FC surcharge (N) | |
| REALISIERT: Kosten FC-Zuschlag (N/N) | REALIZED: Cost FC surcharge (N/N) | |
| REALISIERT: Kosten FC-Zuschlag (N/N/N) | REALIZED: Cost FC surcharge (N/N/N) | |
| PROGNOSE: Preis Targetingzuschlag (N) | FORECAST: Price targeting surcharge (N) | |
| PROGNOSE: Preis Targetingzuschlag (N/N) | FORECAST: Price targeting surcharge (N/N) | |
| PROGNOSE: Preis Targetingzuschlag (N/N/N) | FORECAST: Price targeting surcharge (N/N/N) | |
| REALISIERT: Preis Targetingzuschlag (N) | REALIZED: Price targeting surcharge (N) | |
| REALISIERT: Preis Targetingzuschlag (N/N) | REALIZED: Price targeting surcharge (N/N) | |
| REALISIERT: Preis Targetingzuschlag (N/N/N) | REALIZED: Price targeting surcharge (N/N/N) | |
| PROGNOSE: Kosten Targetingzuschlag (N) | FORECAST: Cost targeting surcharge (N) | |
| PROGNOSE: Kosten Targetingzuschlag (N/N) | FORECAST: Cost targeting surcharge (N/N) | |
| PROGNOSE: Kosten Targetingzuschlag (N/N/N) | FORECAST: Cost targeting surcharge (N/N/N) | |
| REALISIERT: Kosten Targetingzuschlag (N) | REALIZED: Cost targeting surcharge (N) | |
| REALISIERT: Kosten Targetingzuschlag (N/N) | REALIZED: Cost targeting surcharge (N/N) | |
| REALISIERT: Kosten Targetingzuschlag (N/N/N) | REALIZED: Cost targeting surcharge (N/N/N) | |
| PROGNOSE: Preis Anschnittzuschlag (N) | FORECAST: Price bleed surcharge (N) | |
| PROGNOSE: Preis Anschnittzuschlag (N/N) | FORECAST: Price bleed surcharge (N/N) | |
| PROGNOSE: Preis Anschnittzuschlag (N/N/N) | FORECAST: Price bleed surcharge (N/N/N) | |
| REALISIERT: Preis Anschnittzuschlag (N) | REALIZED: Price bleed surcharge (N) | |
| REALISIERT: Preis Anschnittzuschlag (N/N) | REALIZED: Price bleed surcharge (N/N) | |
| REALISIERT: Preis Anschnittzuschlag (N/N/N) | REALIZED: Price bleed surcharge (N/N/N) | |
| PROGNOSE: Kosten Anschnittzuschlag (N) | FORECAST: Cost bleed surcharge (N) | |
| PROGNOSE: Kosten Anschnittzuschlag (N/N) | FORECAST: Cost bleed surcharge (N/N) | |
| PROGNOSE: Kosten Anschnittzuschlag (N/N/N) | FORECAST: Cost bleed surcharge (N/N/N) | |
| REALISIERT: Kosten Anschnittzuschlag (N) | REALIZED: Cost bleed surcharge (N) | |
| REALISIERT: Kosten Anschnittzuschlag (N/N) | REALIZED: Cost bleed surcharge (N/N) | |
| REALISIERT: Kosten Anschnittzuschlag (N/N/N) | REALIZED: Cost bleed surcharge (N/N/N) | |
| PROGNOSE: Preis Farbzuschlag (N) | FORECAST: Price color surcharge (N) | |
| PROGNOSE: Preis Farbzuschlag (N/N) | FORECAST: Price color surcharge (N/N) | |
| PROGNOSE: Preis Farbzuschlag (N/N/N) | FORECAST: Price color surcharge (N/N/N) | |
| REALISIERT: Preis Farbzuschlag (N) | REALIZED: Price color surcharge (N) | |
| REALISIERT: Preis Farbzuschlag (N/N) | REALIZED: Price color surcharge (N/N) | |
| REALISIERT: Preis Farbzuschlag (N/N/N) | REALIZED: Price color surcharge (N/N/N) | |
| PROGNOSE: Kosten Farbzuschlag (N) | FORECAST: Cost color surcharge (N) | |
| PROGNOSE: Kosten Farbzuschlag (N/N) | FORECAST: Cost color surcharge (N/N) | |
| PROGNOSE: Kosten Farbzuschlag (N/N/N) | FORECAST: Cost color surcharge (N/N/N) | |
| REALISIERT: Kosten Farbzuschlag (N) | REALIZED: Cost color surcharge (N) | |
| REALISIERT: Kosten Farbzuschlag (N/N) | REALIZED: Cost color surcharge (N/N) | |
| REALISIERT: Kosten Farbzuschlag (N/N/N) | REALIZED: Cost color surcharge (N/N/N) | |
| PROGNOSE: Preis Platzierungszuschlag (N) | FORECAST: Price position surcharge (N) | |
| PROGNOSE: Preis Platzierungszuschlag (N/N) | FORECAST: Price position surcharge (N/N) | |
| PROGNOSE: Preis Platzierungszuschlag (N/N/N) | FORECAST: Price position surcharge (N/N/N) | |
| REALISIERT: Preis Platzierungszuschlag (N) | REALIZED: Price position surcharge (N) | |
| REALISIERT: Preis Platzierungszuschlag (N/N) | REALIZED: Price position surcharge (N/N) | |
| REALISIERT: Preis Platzierungszuschlag (N/N/N) | REALIZED: Price position surcharge (N/N/N) | |
| PROGNOSE: Kosten Platzierungszuschlag (N) | FORECAST: Cost position surcharge (N) | |
| PROGNOSE: Kosten Platzierungszuschlag (N/N) | FORECAST: Cost position surcharge (N/N) | |
| PROGNOSE: Kosten Platzierungszuschlag (N/N/N) | FORECAST: Cost position surcharge (N/N/N) | |
| REALISIERT: Kosten Platzierungszuschlag (N) | REALIZED: Cost position surcharge (N) | |
| REALISIERT: Kosten Platzierungszuschlag (N/N) | REALIZED: Cost position surcharge (N/N) | |
| REALISIERT: Kosten Platzierungszuschlag (N/N/N) | REALIZED: Cost position surcharge (N/N/N) | |
| PROGNOSE: Preis Onlinezuschlag (N) | FORECAST: Price online surcharge (N) | |
| PROGNOSE: Preis Onlinezuschlag (N/N) | FORECAST: Price online surcharge (N/N) | |
| PROGNOSE: Preis Onlinezuschlag (N/N/N) | FORECAST: Price online surcharge (N/N/N) | |
| REALISIERT: Preis Onlinezuschlag (N) | REALIZED: Price online surcharge (N) | |
| REALISIERT: Preis Onlinezuschlag (N/N) | REALIZED: Price online surcharge (N/N) | |
| REALISIERT: Preis Onlinezuschlag (N/N/N) | REALIZED: Price online surcharge (N/N/N) | |
| PROGNOSE: Kosten Onlinezuschlag (N) | FORECAST: Cost online surcharge (N) | |
| PROGNOSE: Kosten Onlinezuschlag (N/N) | FORECAST: Cost online surcharge (N/N) | |
| PROGNOSE: Kosten Onlinezuschlag (N/N/N) | FORECAST: Cost online surcharge (N/N/N) | |
| REALISIERT: Kosten Onlinezuschlag (N) | REALIZED: Cost online surcharge (N) | |
| REALISIERT: Kosten Onlinezuschlag (N/N) | REALIZED: Cost online surcharge (N/N) | |
| REALISIERT: Kosten Onlinezuschlag (N/N/N) | REALIZED: Cost online surcharge (N/N/N) | |
| PROGNOSE: Preis FC-Zuschlag (brutto) | FORECAST: Price FC surcharge (gross) | |
| PROGNOSE: Preis Targetingzuschlag (brutto) | FORECAST: Price targeting surcharge (gross) | |
| PROGNOSE: Preis Anschnittzuschlag (brutto) | FORECAST: Price bleed surcharge (gross) | |
| PROGNOSE: Preis Farbzuschlag (brutto) | FORECAST: Price color surcharge (gross) | |
| PROGNOSE: Preis Platzierungszuschlag (brutto) | FORECAST: Price position surcharge (gross) | |
| PROGNOSE: Preis Onlinezuschlag (brutto) | FORECAST: Price online surcharge (gross) | |
| PROGNOSE: Kosten FC-Zuschlag (brutto) | FORECAST: Cost FC surcharge (gross) | |
| REALISIERT: Kosten FC-Zuschlag (brutto) | REALIZED: Cost FC surcharge (gross) | |
| PROGNOSE: Kosten Targetingzuschlag (brutto) | FORECAST: Cost targeting surcharge (gross) | |
| REALISIERT: Kosten Targetingzuschlag (brutto) | REALIZED: Cost targeting surcharge (gross) | |
| PROGNOSE: Kosten Anschnittzuschlag (brutto) | FORECAST: Cost bleed surcharge (gross) | |
| REALISIERT: Kosten Anschnittzuschlag (brutto) | REALIZED: Cost bleed surcharge (gross) | |
| PROGNOSE: Kosten Farbzuschlag (brutto) | FORECAST: Cost color surcharge (gross) | |
| REALISIERT: Kosten Farbzuschlag (brutto) | REALIZED: Cost color surcharge (gross) | |
| PROGNOSE: Kosten Platzierungszuschlag (brutto) | FORECAST: Cost position surcharge (gross) | |
| REALISIERT: Kosten Platzierungszuschlag (brutto) | REALIZED: Cost position surcharge (gross) | |
| PROGNOSE: Kosten Onlinezuschlag (brutto) | FORECAST: Cost online surcharge (gross) | |
| REALISIERT: Kosten Onlinezuschlag (brutto) | REALIZED: Cost online surcharge (gross) | |
| PROGNOSE: Preis Zuschläge gesamt (brutto) | FORECAST: Price surcharges total (gross) | |
| PROGNOSE: Preis Zuschläge gesamt (N) | FORECAST: Price surcharges total (N) | |
| PROGNOSE: Preis Zuschläge gesamt (N/N) | FORECAST: Price surcharges total (N/N) | |
| PROGNOSE: Preis Zuschläge gesamt (N/N/N) | FORECAST: Price surcharges total (N/N/N) | |
| REALISIERT: Preis Zuschläge gesamt (brutto) | REALIZED: Price surcharges total (gross) | |
| REALISIERT: Preis Zuschläge gesamt (N) | REALIZED: Price surcharges total (N) | |
| REALISIERT: Preis Zuschläge gesamt (N/N) | REALIZED: Price surcharges total (N/N) | |
| REALISIERT: Preis Zuschläge gesamt (N/N/N) | REALIZED: Price surcharges total (N/N/N) | |
| PROGNOSE: Kosten Zuschläge gesamt (brutto) | FORECAST: Cost surcharges total (gross) | |
| PROGNOSE: Kosten Zuschläge gesamt (N) | FORECAST: Cost surcharges total (N) | |
| PROGNOSE: Kosten Zuschläge gesamt (N/N) | FORECAST: Cost surcharges total (N/N) | |
| PROGNOSE: Kosten Zuschläge gesamt (N/N/N) | FORECAST: Cost surcharges total (N/N/N) | |
| REALISIERT: Kosten Zuschläge gesamt (brutto) | REALIZED: Cost surcharges total (gross) | |
| REALISIERT: Kosten Zuschläge gesamt (N) | REALIZED: Cost surcharges total (N) | |
| REALISIERT: Kosten Zuschläge gesamt (N/N) | REALIZED: Cost surcharges total (N/N) | |
| REALISIERT: Kosten Zuschläge gesamt (N/N/N) | REALIZED: Cost surcharges total (N/N/N) | |
| PROGNOSE: CPV (brutto) | FORECAST: CPV (gross) | |
| REALISIERT: CPV (brutto) | REALIZED: CPV (gross) | |
| PROGNOSE: CPV (N) | FORECAST: CPV (N) | |
| REALISIERT: CPV (N) | REALIZED: CPV (N) | |
| REALISIERT: CPV (N/N) | REALIZED: CPV (N/N) | |
| PROGNOSE: CPV (N/N/N) | FORECAST: CPV (N/N/N) | |
| REALISIERT: CPV (N/N/N) | REALIZED: CPV (N/N/N) | |
| PROGNOSE: CPV in Zielgruppe (N/N/N) | FORECAST: CPV in target group (N/N/N) | |
| REALISIERT: CPV in Zielgruppe (N/N/N) | REALIZED: CPV in target group (N/N/N) | |
| PROGNOSE: CPV inkl. Sonderkosten (brutto) | FORECAST: CPV incl. special charges (gross) | |
| REALISIERT: CPV inkl. Sonderkosten (brutto) | REALIZED: CPV incl. special charges (gross) | |
| PROGNOSE: CPV inkl. Sonderkosten (N) | FORECAST: CPV incl. special charges (N) | |
| REALISIERT: CPV inkl. Sonderkosten (N) | REALIZED: CPV incl. special charges (N) | |
| PROGNOSE: CPV inkl. Sonderkosten (N/N) | FORECAST: CPV incl. special charges (N/N) | |
| REALISIERT: CPV inkl. Sonderkosten (N/N) | REALIZED: CPV incl. special charges (N/N) | |
| PROGNOSE: CPV inkl. Sonderkosten (N/N/N) | FORECAST: CPV incl. special charges (N/N/N) | |
| REALISIERT: CPV inkl. Sonderkosten (N/N/N) | REALIZED: CPV incl. special charges (N/N/N) | |
| PROGNOSE: CPV in Zielgruppe inkl. Sonderkosten (N/N/N) | FORECAST: CPV in target group incl. special charges (N/N/N) | |
| REALISIERT: CPV in Zielgruppe inkl. Sonderkosten (N/N/N) | REALIZED: CPV in target group incl. special charges (N/N/N) | |
| PROGNOSE: Volumen inkl. Naturalrabatt | FORECAST: Volume incl. discount-in-kind | |
| Naturalrabatt (%) | Discount-in-kind (%) | |
| PROGNOSE: Naturalrabatt (Volumen) | FORECAST: Discount-in-kind (volume) | |
| Preis (N) | Price (N) | |
| Preis (N/N) | Price (N/N) | |
| Preis (N/N/N) | Price (N/N/N) | |
| Effektiver Preis (N) | Effective price (N) | |
| Effektiver Preis (N/N) | Effective price (N/N) | |
| PROGNOSE: Effektiver Preis (N/N) inkl. Steuerbausteine | FORECAST: Effective price (N/N) incl. tax component | |
| Effektiver Preis (N/N/N) | Effective price (N/N/N) | |
| PROGNOSE: Effektiver Preis (N/N/N) inkl. Steuerbausteine | FORECAST: Effective price (N/N/N) incl. tax component | |
| Kosten (brutto) inkl. Sonderkosten und Naturalrabatt | Cost (gross) including special charges and discount-in-kind | |
| Gesamtrabatt (%) | Total discount (%) | |
| PROGNOSE: Naturalrabatt | Discount-in-kind | |
| Kosten (brutto) inkl. Naturalrabatt | Cost (gross) including discount-in-kind | |
| Bruttopreis inkl. Aufschläge | Gross price including surcharges | |
| REALISIERT: Skonto | REALIZED: Cash discount | |
| PROGNOSE: Netto-Reichweite in Zielgruppe in % | FORECAST: Net reach in target group in % | |
| PROGNOSE: Reichweite in Zielgruppe in %, qualifiziert | FORECAST: Net reach in target group in %, qualified | |
| PROGNOSE: eff. CPC (N) | FORECAST: eff. CPC (N) | |
| PROGNOSE: eff. CPC (N/N/N) | FORECAST: eff. CPC (N/N/N) | |
| REALISIERT: eff. CPC (N) | REALIZED: eff. CPC (N) | |
| REALISIERT: eff. CPC (N/N) | REALIZED: eff. CPC (N/N) | |
| REALISIERT: eff. CPC (N/N/N) | REALIZED: eff. CPC (N/N/N) | |
| PROGNOSE: eff. TKP (N) | FORECAST: eff. CPM (N) | |
| REALISIERT: eff. TKP (N) | REALIZED: eff. CPM (N) | |
| REALISIERT: eff. TKP (N/N) inkl. Sonderkosten | REALIZED: eff. CPM (N/N) incl. special charges | |
| PROGNOSE: eff. TKP (N/N/N) inkl. Sonderkosten | FORECAST: eff. CPM (N/N/N) | |
| REALISIERT: eff. TKP (N/N/N) inkl. Sonderkosten | REALIZED: eff. CPM (N/N/N) incl. special charges | |
| PROGNOSE: TKP in ZG (N/N/N) | FORECAST: CPM in TG (N/N/N) | |
| REALISIERT: TKP in ZG (N/N/N) | REALIZED: CPM in TG (N/N/N) | |
| PROGNOSE: TKP in ZG (N/N/N), qualifiziert | FORECAST: CPM in TG (N/N/N), qualified | |
| PROGNOSE: GRP | FORECAST: GRP | |
| PROGNOSE: GRP qualifiziert | FORECAST: GRP, qualified | |
| PROGNOSE: Conversions | FORECAST: Conversions | |
| PROGNOSE: Views in Zielgruppe | FORECAST: Views in Targetgroup | |
| REALISIERT: Views in Zielgruppe | REALIZED: Views in Targetgroup | |
| PROGNOSE: Unique Impressions in der ZG | FORECAST: Unique impressions in TG | |
| PROGNOSE: Unique Impressions in der ZG, qualifiziert | FORECAST: Unique impressions in TG, qualified | |
| PROGNOSE: Share of Voice Unique Impressions | FORECAST: Share of voice unique impressions | |
| PROGNOSE: Impressions in der ZG | FORECAST: AIs in TG | |
| PROGNOSE: Impressions in der ZG, qualifiziert | FORECAST: AIs in TG, qualified | |
| PROGNOSE: Impressions , qualifiziert | FORECAST: AIs, qualified | |
| PROGNOSE: Cost per GRP (N/N/N) | FORECAST: Cost per GRP (N/N/N) | |
| REALISIERT: Cost per GRP (N/N/N) | REALIZED: Cost per GRP (N/N/N) | |
| PROGNOSE: Cost per GRP (N/N/N), qualifiziert | FORECAST: Cost per GRP, qualified (N/N/N) | |
| REALISIERT: Cost per GRP (N/N/N), qualifiziert | REALIZED: Cost per GRP (N/N/N), qualified | |
| PROGNOSE: eff. TKP (Brutto) | FORECASE: eff. CPM (gross) | |
| PROGNOSE: eff. CPC (Brutto) | FORECASE: eff. CPC (gross) | |
| Abrechnungseinheit | Invoicing unit | |
| PROGNOSE: Mediakosten (brutto, Fremdwährung) ohne Zuschläge | FORECAST: Cost media (gross, foreign currency) without surcharges | |
| PROGNOSE: Mediakosten (N, Fremdwährung) ohne Zuschläge | FORECAST: Cost media (N, foreign currency) without surcharges | |
| PROGNOSE: Mediakosten (N/N, Fremdwährung) ohne Zuschläge | FORECAST: Cost media (N/N, foreign currency) without surcharges | |
| PROGNOSE: Mediakosten (N/N/N, Fremdwährung) ohne Zuschläge | FORECAST: Cost media (N/N/N, foreign currency) without surcharges | |
| REALISIERT: Mediakosten (brutto, Fremdwährung) ohne Zuschläge | REALIZED: Cost media (gross, foreign currency) without surcharges | |
| REALISIERT: Mediakosten (N, Fremdwährung) ohne Zuschläge | REALIZED: Cost media (N, foreign currency) without surcharges | |
| REALISIERT: Mediakosten (N/N, Fremdwährung) ohne Zuschläge | REALIZED: Cost media (N/N, foreign currency) without surcharges | |
| REALISIERT: Mediakosten (N/N/N, Fremdwährung) ohne Zuschläge | REALIZED: Cost media (N/N/N, foreign currency) without surcharges | |
| PROGNOSE: Sonderkosten gesamt (brutto, Fremdwährung) | FORECAST: Cost special charges (gross, foreign currency) | |
| PROGNOSE: Sonderkosten gesamt (N, Fremdwährung) | FORECAST: Cost special charges (N, foreign currency) | |
| PROGNOSE: Sonderkosten gesamt (N/N, Fremdwährung) | FORECAST: Cost special charges (N/N, foreign currency) | |
| PROGNOSE: Sonderkosten gesamt (N/N/N), Fremdwährung) | FORECAST: Cost special charges (N/N/N, foreign currency) | |
| REALISIERT: Sonderkosten gesamt (brutto, Fremdwährung) | REALIZED: Cost special charges (gross, foreign currency) | |
| REALISIERT: Sonderkosten gesamt (N, Fremdwährung) | REALIZED: Cost special charges (N, foreign currency) | |
| REALISIERT: Sonderkosten gesamt (N/N, Fremdwährung) | REALIZED: Cost special charges (N/N, foreign currency) | |
| REALISIERT: Sonderkosten gesamt (N/N/N), Fremdwährung) | REALIZED: Cost special charges (N/N/N, foreign currency) | |
| PROGNOSE: Kosten Zuschläge gesamt (brutto, Fremdwährung) | FORECAST: Cost surcharges total (gross, foreign currency) | |
| PROGNOSE: Kosten Zuschläge gesamt (N, Fremdwährung) | FORECAST: Cost surcharges total (N, foreign currency) | |
| PROGNOSE: Kosten Zuschläge gesamt (N/N, Fremdwährung) | FORECAST: Cost surcharges total (N/N, foreign currency) | |
| PROGNOSE: Kosten Zuschläge gesamt (N/N/N), Fremdwährung) | FORECAST: Cost surcharges total (N/N/N, foreign currency) | |
| REALISIERT: Kosten Zuschläge gesamt (brutto, Fremdwährung) | REALIZED: Cost surcharges total (gross, foreign currency) | |
| REALISIERT: Kosten Zuschläge gesamt (N, Fremdwährung) | REALIZED: Cost surcharges total (N, foreign currency) | |
| REALISIERT: Kosten Zuschläge gesamt (N/N, Fremdwährung) | REALIZED: Cost surcharges total (N/N, foreign currency) | |
| REALISIERT: Kosten Zuschläge gesamt (N/N/N), Fremdwährung) | REALIZED: Cost surcharges total (N/N/N, foreign currency) | |
| PROGNOSE: Kosten Media (brutto, Fremdwährung) inkl. Zuschläge und Sonderkosten | FORECAST: Cost media (gross, foreign currency) incl. surcharges and special charges | |
| PROGNOSE: Kosten Media (N, Fremdwährung) inkl. Zuschläge und Sonderkosten | FORECAST: Cost media (N, foreign currency) incl. surcharges and special charges | |
| PROGNOSE: Kosten Media (N/N, Fremdwährung) inkl. Zuschläge und Sonderkosten | FORECAST: Cost media (N/N, foreign currency) incl. surcharges and special charges | |
| PROGNOSE: Kosten Media (N/N/N, Fremdwährung) inkl. Zuschläge und Sonderkosten | FORECAST: Cost media (N/N/N, foreign currency) incl. surcharges and special charges | |
| REALISIERT: Kosten Media (brutto, Fremdwährung) inkl. Zuschläge und Sonderkosten | REALIZED: Cost media (gross, foreign currency) incl. surcharges and special charges | |
| REALISIERT: Kosten Media (N, Fremdwährung) inkl. Zuschläge und Sonderkosten | REALIZED: Cost media (N, foreign currency) incl. surcharges and special charges | |
| REALISIERT: Kosten Media (N/N, Fremdwährung) inkl. Zuschläge und Sonderkosten | REALIZED: Cost media (N/N, foreign currency) incl. surcharges and special charges | |
| REALISIERT: Kosten Media (N/N/N, Fremdwährung) inkl. Zuschläge und Sonderkosten | REALIZED: Cost media (N/N/N, foreign currency) incl. surcharges and special charges | |
| Abrechnungsvolumen Media | Media volume for invoicing | |
| REALISIERT: Kosten (brutto) | REALIZED: Cost (gross) | |
| PROGNOSE: Kosten (N/N) inkl. Honorar | Cost (N/N) incl. agency fees | |
| REALISIERT: Kosten (N/N) inkl. Honorar | REALIZED: Cost (N/N) incl. agency fees | |
| PROGNOSE: Steuerbausteine (N/N) | FORECAST: Cost Tax Components (N/N) | |
| PROGNOSE: Steuerbausteine (N/N/N) | FORECAST: Cost Tax Components (N/N/N) | |
| PROGNOSE: Kosten Media (N/N) inkl. Zuschläge, Sonderkosten und Steuerbausteinen | FORECAST: Cost Media (N/N) incl. surcharges, special charges and tax components | |
| REALISIERT: Kosten Media (N/N) inkl. Zuschläge, Sonderkosten und Steuerbausteinen | REALIZED: Cost Media (N/N) incl. surcharges, special charges and tax components | |
| PROGNOSE: Kosten Media (N/N/N) inkl. Zuschläge, Sonderkosten und Steuerbausteinen | FORECAST: Cost Media (N/N/N) incl. surcharges, special charges and tax components | |
| REALISIERT: Kosten Media (N/N/N) inkl. Zuschläge, Sonderkosten und Steuerbausteinen | REALIZED: Cost Media (N/N/N) incl. surcharges, special charges and tax components | |
| PROGNOSE: Kosten Media (N/N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren und Steuerbausteinen. | FORECAST: Cost Media (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax component | |
| PROGNOSE: Kosten Media (N/N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren, Steuerbausteinen und MwSt. | FORECAST: Cost Media (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax component and VAT | |
| REALISIERT: Steuerbausteine (N/N) | REALIZED: Cost Tax Components (N/N) | |
| REALISIERT: Steuerbausteine (N/N/N) | REALIZED: Cost Tax Components (N/N/N) | |
| REALISIERT: Kosten Media (N/N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren und Steuerbausteinen. | REALIZED: Cost Media (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax component | |
| REALISIERT: Kosten Media (N/N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren, Steuerbausteinen und MwSt. | REALIZED: Cost Media (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax component and VAT | |
| REALISIERT: Kosten (N/N) inkl. Honorar, techn. Kosten und Mwst. | REALIZED: Cost (N/N) incl. agency fees, technical cost and VAT | |
| REALISIERT: Kosten (N/N/N) inkl. Honorar, techn. Kosten und Mwst. | REALIZED: Cost (N/N/N) including agency fees, technical cost and VAT | |
| REALISIERT: Viewability (% der Gesamt-Impressions) | REALIZED: Viewability (% of total AIs) | |
| REALISIERT: Viewability (% der messbaren Impressions) | REALIZED: Viewability (% of measurable AIs) | |
| PROGNOSE: Viewability (% der messbaren Impressions) | FORECAST: Viewability (% of measurable AIs) | |
| PROGNOSE: Viewable Impressions | FORECAST: Viewable Impressions | |
| PROGNOSE: Measurable Impressions | FORECAST: Measurable ad impressions | |
| Measurability (%) | Measurability (%) | |
| REALISIERT: Kosten (brutto) inkl. Sonderkosten | REALIZED: Cost (gross) including special charges | |
| REALISIERT: Kosten (brutto) inkl. Sonderkosten und Naturalrabatt | REALIZED: Cost (gross) including special charges and discount-in-kind | |
| Auslieferungssoll (Naturalrabatt) | Expected delivery (discount-in-kind) | |
| Auslieferungssoll ohne Naturalrabatt | Expected delivery w/o discount-in-kind | |
| REALISIERT: Gesamtrabatt (%) | REALIZED: Total discount (%) | |
| REALISIERT: Naturalrabatt | REALIZED: Discount-in-kind | |
| REALISIERT: Kosten (brutto) inkl. Naturalrabatt | REALIZED: Cost (gross) including discount-in-kind | |
| PROGNOSE: Gesamtrabatt | Total discount | |
| REALISIERT: Gesamtrabatt | REALIZED: Total discount | |
| PROGNOSE: Gesamthonorar | FORECAST: Total fee | |
| REALISIERT: Gesamthonorar | REALIZED: Total fee | |
| Volumenbasiertes Honorar | Volume-based agency fee | |
| REALISIERT: Volumenbasiertes Honorar | REALIZED: Volume-based agency fee | |
| REALISIERT: Honorar für Conversions (Summe) | REALIZED: Agency fee for conversions (sum) | |
| REALISIERT: Honorar für Clicks (Summe) | REALIZED: Agency fee for clicks (sum) | |
| REALISIERT: Honorar für Impressions (Summe) | REALIZED: Agency fee for ad impressions (sum) | |
| REALISIERT: Conversions inkl. Naturalrabatt | REALIZED: Conversions including discount-in-kind | |
| REALISIERT: Conversion-Rate | REALIZED: Conversion rate | |
| PROGNOSE: Prozentuale Honorare und AT (gesamt) | FORECAST: Percentage-based agency fees and non-standard fees (total) | |
| REALISIERT: Prozentuale Honorare und AT (gesamt) | REALIZED: Percentage-based agency fees and non-standard (total) | |
| Außertarifliche Vergütung (gesamt) | Non-standard remuneration (total) | |
| REALISIERT: Außertarifliche Vergütung (gesamt) | REALIZED: Non-standard remuneration (total) | |
| REALISIERT: AE | REALIZED: Agency commission | |
| PROGNOSE: Kosten (N/N) inkl. Honorar, techn. Kosten | Cost (N/N) incl. agency fees and technical cost | |
| REALISIERT: Kosten (N/N) inkl. Honorar und techn. Kosten | REALIZED: Cost (N/N) incl. agency fees and technical cost | |
| REALISIERT: Kosten (N/N/N) inkl. Honorar und techn. Kosten | REALIZED: Cost (N/N/N) including agency fees and technical cost | |
| PROGNOSE: Kosten (N/N/N) inkl. Sonderkosten und Honorar auf Media | FORECAST: Cost (N/N/N) incl. special charges and fee on media cost | |
| REALISIERT: Kosten (N/N/N) inkl. Sonderkosten und Honorar auf Media | REALIZED: Cost (N/N/N) incl. special charges and fee on media cost | |
| REALISIERT: Netto-Reichweite in Zielgruppe in % | REALIZED: Net reach in target group in % | |
| REALISIERT: Reichweite in Zielgruppe in %, qualifiziert | REALIZED: Net reach in target group in %, qualified | |
| REALISIERT: Naturalrabatt (Volumen) | REALIZED: Discount-in-kind (volume) | |
| REALISIERT: Honorar auf AT-fähige Rabatte | REALIZED: Agency fees on discounts qualifying as non-standard | |
| REALISIERT: Honorar auf Naturalrabatt | REALIZED: Agency fee on discount-in-kind | |
| REALISIERT: Honorar auf Kosten | REALIZED: Agency fee on media cost | |
| REALISIERT: View-Through Rate | REALIZED: View-Through Rate | |
| REALISIERT: Click-Through-Rate | REALIZED: Click-through rate | |
| REALISIERT: View-Through Rate (IAB) | REALIZED: View-Through Rate (IAB) | |
| REALISIERT: eff. CPC (N/N/N) inkl. Honorar | REALIZED: eff. CPC (N/N/N) incl. agency fees | |
| PROGNOSE: Kosten (N/N/N) inkl. Honorar | Cost (N/N/N) including agency fees | |
| REALISIERT: Kosten (N/N/N) inkl. Honorar | REALIZED: Cost (N/N/N) including agency fees | |
| REALISIERT: eff. TKP (N/N/N) inkl. Honorar | REALIZED: eff. CPM (N/N/N) incl. agency fees | |
| REALISIERT: TKP in ZG (N/N/N), qualifiziert | REALIZED: CPM in TG (N/N/N), qualified | |
| REALISIERT: GRP | REALIZED: GRP | |
| REALISIERT: GRP qualifiziert | REALIZED: GRP qualified | |
| REALISIERT: Unique Impressions in der ZG | REALIZED: Unique impressions in TG | |
| REALISIERT: Unique Impressions in der ZG, qualifiziert | REALIZED: Unique impressions in TG, qualified | |
| REALISIERT: Share of Voice Unique Impressions | REALIZED: Share of voice unique impressions | |
| PROGNOSE: Kosten (N/N/N) inkl. techn. Kosten | FORECAST: Cost (N/N/N) including technical cost | |
| REALISIERT: Kosten (N/N/N) inkl. techn. Kosten | REALIZED: Cost (N/N/N) including technical cost | |
| PROGNOSE: Impressions inkl. Puffer | FORECAST: Ad impressions incl. buffer | |
| PROGNOSE: Clicks inkl. Puffer | FORECAST: Clicks incl. buffer | |
| PROGNOSE: Views inkl. Puffer | FORECAST: Views incl. buffer | |
| PROGNOSE: Technische Kosten (für Werbetreibenden) | FORECAST: Technical cost (for advertiser) | |
| REALISIERT: Technische Kosten (für Werbetreibenden) | REALIZED: Technical cost (for advertiser) | |
| PROGNOSE: Technische Kosten (für Agentur) | FORECAST: Technical cost (for agency) | |
| REALISIERT: Technische Kosten (für Agentur) | REALIZED: Technical cost (for agency) | |
| PROGNOSE: Technische Kosten | FORECAST: Technical cost | |
| REALISIERT: Technische Kosten | REALIZED: Technical cost | |
| REALISIERT: Öffnungsrate (%) | REALIZED: Opening rate (%) | |
| REALISIERT: TKP (N/N/N) inkl. Honorar und techn. Kosten | REALIZED: CPM (N/N/N) including agency fees and technical cost | |
| PROGNOSE: TKP Unique (N/N/N) inkl. Zuschläge, Sonderkosten, techn. Kosten, Honorare und Steuer | FORECAST: CPM Unique (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax | |
| REALISIERT: TKP Unique (N/N/N) inkl. Zuschläge, Sonderkosten, techn. Kosten, Honorare und Steuer | REALIZED: CPM Unique (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax | |
| REALISIERT: OTS | REALIZED: OTS | |
| PROGNOSE: Unique Impressions | FORECAST: Unique impressions | |
| REALISIERT: Impressions in der ZG | REALIZED: AIs in TG | |
| REALISIERT: Impressions in der ZG, qualifiziert | REALIZED: AIs in TG, qualified | |
| REALISIERT: Impressions, qualifiziert | REALIZED: AIs, qualified | |
| Erfüllungsgrad | Delivery rate | |
| REALISIERT: Volumen | REALIZED: Volume | |
| REALISIERT: Volumen (ohne Naturalrabatt) | REALIZED: Volume (w/o discount-in-kind) | |
| Fixhonorar | Fixed agency fee | |
| PROGNOSE: Honorar auf AT-fähige Rabatte | FORECAST: Agency fees on discounts qualifying as non-standard | |
| PROGNOSE: Honorar auf Naturalrabatt | Agency fee on discount-in-kind | |
| PROGNOSE: Honorar auf Mediakosten | Agency fees on media cost | |
| PROGNOSE: Kosten (N/N) inkl. Honorar, techn. Kosten und Mwst. | Cost (N/N) incl. agency fees, techn. cost and VAT | |
| PROGNOSE: eff. TKP (N/N/N) inkl. Honorar | FORECAST: eff. CPM (N/N/N) incl. agency fee | |
| PROGNOSE: eff. CPC (N/N/N) inkl. Honorar | FORECAST: eff. CPC (N/N/N) incl. agency fee | |
| PROGNOSE: TKP (N/N/N) inkl. Honorar und techn. Kosten | FORECAST: CPM (N/N/N) including agency fee and technical costs | |
| PROGNOSE: Honorar für Conversions (Summe) | FORECAST: Agency fee for conversions (sum) | |
| PROGNOSE: Honorar für Clicks (Summe) | FORECAST: Agency fee for clicks (total) | |
| PROGNOSE: Honorar für Impressions (Summe) | FORECAST: Agency fee for ad impressions (sum) | |
| Auslieferungssoll | Expected delivery | |
| Auslieferungsstand | Delivery status | |
| Werbeform-Formate | Creative formats | |
| Werbeformen mit Formaten | Creatives with formats | |
| Werbeformtypen | Creative & combination types | |
| Platzierung | Placement | |
| Publisher country code | Publisher country code | |
| Creditor | Creditor | |
| PROGNOSE: eff. CpC (n/n/n) inkl. Honorar und technischer Kosten | FORECAST: eff. CPC (N/N/N) incl. agency fee and technical cost | |
| REALISIERT: eff. CpC (n/n/n) inkl. Honorar und technischer Kosten | REALIZED: eff. CPC (N/N/N) incl. agency fee and technical cost | |
| PROGNOSE: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten und Honoraren | FORECAST: Cost Media (N/N) incl. surcharges, special charges, techn. cost and fees | |
| REALISIERT: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten und Honoraren | REALIZED: Cost Media (N/N) incl. surcharges, special charges, techn. cost and fees | |
| PROGNOSE: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten und Honoraren | FORECAST: Cost Media (N/N) incl. surcharges, special charges and fees | |
| REALISIERT: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten und Honoraren | REALIZED: Cost Media (N/N) incl. surcharges, special charges and fees | |
| PROGNOSE: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, Honoraren und MwSt. | FORECAST: Cost Media (N/N) incl. surcharges, special charges, fees and VAT | |
| REALISIERT: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, Honoraren und MwSt. | REALIZED: Cost Media (N/N) incl. surcharges, special charges, fees and VAT | |
| PROGNOSE: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren und MwSt. | FORECAST: Cost Media (N/N) incl. surcharges, special charges, techn. cost, fees and VAT | |
| REALISIERT: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren und MwSt. | REALIZED: Cost Media (N/N) incl. surcharges, special charges, techn. cost, fees and VAT | |
| PROGNOSE: Kosten Media (N/N/N) inkl. techn. Kosten und MwSt. | FORECAST: Cost media (N/N/N) incl. techn. cost and VAT | |
| REALISIERT: Kosten Media (N/N/N) inkl. techn. Kosten und MwSt. | REALIZED: Cost media (N/N/N) incl. techn. cost and VAT | |
| PROGNOSE: Kosten Media (N/N/N) inkl. Sonderkosten, techn. Kosten und MwSt. | FORECAST: Cost media (N/N/N) incl. special charges, techn. cost and VAT | |
| REALISIERT: Kosten Media (N/N/N) inkl. Sonderkosten, techn. Kosten und MwSt. | REALIZED: Cost media (N/N/N) incl. special charges, techn. cost and VAT | |
| REALISIERT: Sonderkosten (brutto) | REALIZED: Cost special charges (gross) | |
| Erscheinungsdatum | Issue date | |
| Kalenderwoche (CLP) | Calendar Week (CLP) | |
| REALISIERT: Kosten (Adserver) | REALIZED: Cost (Adserver) | |
| REALISIERT: Kosten (N) inkl. Sonderkosten | REALIZED: Cost (N) including special charges | |
| REALISIERT: Kosten (N) | REALIZED: Cost (N) | |
| REALISIERT: Kosten (N/N) inkl. Sonderkosten | REALIZED: Cost (N/N) incl. special charges | |
| REALISIERT: Kosten (N/N) | REALIZED: Cost (N/N) | |
| REALISIERT: Kosten (N/N/N) inkl. Sonderkosten | REALIZED: Cost (N/N/N) incl. special charges | |
| REALISIERT: Kosten (N/N/N) | REALIZED: Cost (N/N/N) | |
| Laufzeit (gesamt) | Runtime (total) | |
| Grammatur | Grammage | |
| Anlieferadresse | Material address | |
| PROGNOSE: Wechselkurs | FORECAST: Exchange rate | |
| REALISIERT: Wechselkurs | REALIZED: Exchange rate | |
| PROGNOSE: Tarif-Rabatt auf Media und Zuschläge | Standard discount on media and surcharges | |
| REALISIERT: Tarif-Rabatt | REALIZED: Standard discount | |
| PROGNOSE: Kosten nach Tarif-Rabatt | Cost after Standard discount | |
| REALISIERT: Kosten nach Tarif-Rabatt | REALIZED: Cost after Standard discount | |
| PROGNOSE: Sonder-Rabatt (AT) auf Media und Zuschläge | Special discount (non-standard) on media and surcharges | |
| REALISIERT: Sonder-Rabatt (AT) | REALIZED: Special discount (non-standard) | |
| PROGNOSE: Kosten nach Sonder-Rabatt (AT) | Cost after Special discount (non-standard) | |
| REALISIERT: Kosten nach Sonder-Rabatt (AT) | REALIZED: Cost after Special discount (non-standard) | |
| PROGNOSE: Agentur-Rabatt 1 (AT) auf Media und Zuschläge | Agency discount 1 (non-standard) on media and surcharges | |
| REALISIERT: Agentur-Rabatt 1 (AT) | REALIZED: Agency discount 1 (non-standard) | |
| PROGNOSE: Kosten nach Agentur-Rabatt 1 (AT) | Cost after Agency discount 1 (non-standard) | |
| REALISIERT: Kosten nach Agentur-Rabatt 1 (AT) | REALIZED: Cost after Agency discount 1 (non-standard) | |
| PROGNOSE: Agentur-Rabatt 2 (AT) auf Media und Zuschläge | Agency discount 2 (non-standard) on media and surcharges | |
| REALISIERT: Agentur-Rabatt 2 (AT) | REALIZED: Agency discount 2 (non-standard) | |
| PROGNOSE: Kosten nach Agentur-Rabatt 2 (AT) | Cost after Agency discount 2 (non-standard) | |
| REALISIERT: Kosten nach Agentur-Rabatt 2 (AT) | REALIZED: Cost after Agency discount 2 (non-standard) | |
| Inventarpaket | Inventory Package | |
| Inventarpaket Angebots-ID | Inventory package proposal ID | |
| Package Order ID | Package Order ID | |
| Angebots-ID | Proposal ID | |
| Reporting Preset | Reporting Preset | |
| Zielgruppe | Zielgruppe | |
| Anzahl Flächen | Ad spaces | new added in 09.2024 |
| Teilausgaben | Editions | new added in 09.2024 |
| Frequenz | Frequency | new added in 09.2024 |
| PROGNOSE: Bruttoreichweiten-Faktor | FORECAST: Gross reach factor | new added in 09.2024 |
| Geo-Targeting | Targeting geography | new added in 09.2024 |
| Zielgruppenpotential (Kampagne) | Target group potential (campaign) | new added in 09.2024 |
| ZIS-Nummer | Publication number | new added in 09.2024 |
| Verbreitete Auflage | Circulation distributed copies | new added in 09.2024 |
| Verkaufte Auflage | Circulation paid copies | new added in 09.2024 |
| Abonnenten | Circulation subscriber copies | new added in 09.2024 |
| Einzelverkauf | Circulation single copies | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. | FORECAST: CPM gross reach (gross) incl. | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. | FORECAST: CPM gross reach (N) incl. | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. | FORECAST: CPM gross reach (NN) incl. | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. | FORECAST: CPM gross reach (NNN) incl. | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. | REALIZED: CPM gross reach (gross) incl. | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. | REALIZED: CPM gross reach (N) incl. | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. | REALIZED: CPM gross reach (NN) incl. | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. | REALIZED: CPM gross reach (NNN) incl. | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten | FORECAST: CPM gross reach (gross) incl. special charges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Sonderkosten | FORECAST: CPM gross reach (N) incl. special charges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten | FORECAST: CPM gross reach (NN) incl. special charges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten | FORECAST: CPM gross reach (NNN) incl. special charges | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten | REALIZED: CPM gross reach (gross) incl. special charges | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Sonderkosten | REALIZED: CPM gross reach (N) incl. special charges | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Sonderkosten | REALIZED: CPM gross reach (NN) incl. special charges | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten | REALIZED: CPM gross reach (NNN) incl. special charges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Zuschläge | FORECAST: CPM gross reach (gross) incl. surcharges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Zuschläge | FORECAST: CPM gross reach (N) incl. surcharges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Zuschläge | FORECAST: CPM gross reach (NN) incl. surcharges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Zuschläge | FORECAST: CPM gross reach (NNN) incl. surcharges | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Zuschläge | REALIZED: CPM gross reach (gross) incl. surcharges | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Zuschläge | REALIZED: CPM gross reach (N) incl. surcharges | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Zuschläge | REALIZED: CPM gross reach (NN) incl. surcharges | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Zuschläge | REALIZED: CPM gross reach (NNN) incl. surcharges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. techn. Kosten | FORECAST: CPM gross reach (gross) incl. tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. techn. Kosten | FORECAST: CPM gross reach (N) incl. tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. techn. Kosten | FORECAST: CPM gross reach (NN) incl. tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. techn. Kosten | FORECAST: CPM gross reach (NNN) incl. tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. techn. Kosten | REALIZED: CPM gross reach (gross) incl. tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. techn. Kosten | REALIZED: CPM gross reach (N) incl. tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. techn. Kosten | REALIZED: CPM gross reach (NN) incl. tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. techn. Kosten | REALIZED: CPM gross reach (NNN) incl. tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Honorare | FORECAST: CPM gross reach (gross) incl. agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Honorare | FORECAST: CPM gross reach (N) incl. agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Honorare | FORECAST: CPM gross reach (NN) incl. agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Honorare | FORECAST: CPM gross reach (NNN) incl. agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Honorare | REALIZED: CPM gross reach (gross) incl. agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Honorare | REALIZED: CPM gross reach (N) incl. agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Honorare | REALIZED: CPM gross reach (NN) incl. agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Honorare | REALIZED: CPM gross reach (NNN) incl. agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge | FORECAST: CPM gross reach (gross) incl. special charges, surcharges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, Zuschläge | FORECAST: CPM gross reach (N) incl. special charges, surcharges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge | FORECAST: CPM gross reach (NN) incl. special charges, surcharges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge | FORECAST: CPM gross reach (NNN) incl. special charges, surcharges | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge | REALIZED: CPM gross reach (gross) incl. special charges, surcharges | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Sonderkosten, Zuschläge | REALIZED: CPM gross reach (N) incl. special charges, surcharges | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge | REALIZED: CPM gross reach (NN) incl. special charges, surcharges | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge | REALIZED: CPM gross reach (NNN) incl. special charges, surcharges | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, techn. Kosten | FORECAST: CPM gross reach (gross) incl. special charges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, techn. Kosten | FORECAST: CPM gross reach (N) incl. special charges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, techn. Kosten | FORECAST: CPM gross reach (NN) incl. special charges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, techn. Kosten | FORECAST: CPM gross reach (NNN) incl. special charges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, techn. Kosten | REALIZED: CPM gross reach (gross) incl. special charges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Sonderkosten, techn. Kosten | REALIZED: CPM gross reach (N) incl. special charges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, techn. Kosten | REALIZED: CPM gross reach (NN) incl. special charges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, techn. Kosten | REALIZED: CPM gross reach (NNN) incl. special charges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, Honorare | FORECAST: CPM gross reach (gross) incl. special charges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, Honorare | FORECAST: CPM gross reach (N) incl. special charges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, Honorare | FORECAST: CPM gross reach (NN) incl. special charges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, Honorare | FORECAST: CPM gross reach (NNN) incl. special charges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, Honorare | REALIZED: CPM gross reach (gross) incl. special charges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Sonderkosten, Honorare | REALIZED: CPM gross reach (N) incl. special charges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, Honorare | REALIZED: CPM gross reach (NN) incl. special charges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, Honorare | REALIZED: CPM gross reach (NNN) incl. special charges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Zuschläge, techn. Kosten | FORECAST: CPM gross reach (gross) incl. surcharges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Zuschläge, techn. Kosten | FORECAST: CPM gross reach (N) incl. surcharges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Zuschläge, techn. Kosten | FORECAST: CPM gross reach (NN) incl. surcharges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Zuschläge, techn. Kosten | FORECAST: CPM gross reach (NNN) incl. surcharges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Zuschläge, techn. Kosten | REALIZED: CPM gross reach (gross) incl. surcharges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Zuschläge, techn. Kosten | REALIZED: CPM gross reach (N) incl. surcharges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Zuschläge, techn. Kosten | REALIZED: CPM gross reach (NN) incl. surcharges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Zuschläge, techn. Kosten | REALIZED: CPM gross reach (NNN) incl. surcharges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Zuschläge, Honorare | FORECAST: CPM gross reach (gross) incl. surcharges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Zuschläge, Honorare | FORECAST: CPM gross reach (N) incl. surcharges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Zuschläge, Honorare | FORECAST: CPM gross reach (NN) incl. surcharges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Zuschläge, Honorare | FORECAST: CPM gross reach (NNN) incl. surcharges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Zuschläge, Honorare | REALIZED: CPM gross reach (gross) incl. surcharges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Zuschläge, Honorare | REALIZED: CPM gross reach (N) incl. surcharges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Zuschläge, Honorare | REALIZED: CPM gross reach (NN) incl. surcharges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Zuschläge, Honorare | REALIZED: CPM gross reach (NNN) incl. surcharges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. techn. Kosten, Honorare | FORECAST: CPM gross reach (gross) incl. tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. techn. Kosten, Honorare | FORECAST: CPM gross reach (N) incl. tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. techn. Kosten, Honorare | FORECAST: CPM gross reach (NN) incl. tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. techn. Kosten, Honorare | FORECAST: CPM gross reach (NNN) incl. tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. techn. Kosten, Honorare | REALIZED: CPM gross reach (gross) incl. tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. techn. Kosten, Honorare | REALIZED: CPM gross reach (N) incl. tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. techn. Kosten, Honorare | REALIZED: CPM gross reach (NN) incl. tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. techn. Kosten, Honorare | REALIZED: CPM gross reach (NNN) incl. tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, techn. Kosten | FORECAST: CPM gross reach (gross) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, techn. Kosten | FORECAST: CPM gross reach (N) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, techn. Kosten | FORECAST: CPM gross reach (NN) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, techn. Kosten | FORECAST: CPM gross reach (NNN) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, techn. Kosten | REALIZED: CPM gross reach (gross) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, techn. Kosten | REALIZED: CPM gross reach (N) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, techn. Kosten | REALIZED: CPM gross reach (NN) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, techn. Kosten | REALIZED: CPM gross reach (NNN) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, Honorare | FORECAST: CPM gross reach (gross) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, Honorare | FORECAST: CPM gross reach (N) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, Honorare | FORECAST: CPM gross reach (NN) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, Honorare | FORECAST: CPM gross reach (NNN) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, Honorare | REALIZED: CPM gross reach (gross) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, Honorare | REALIZED: CPM gross reach (N) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, Honorare | REALIZED: CPM gross reach (NN) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, Honorare | REALIZED: CPM gross reach (NNN) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, techn. Kosten, Honorare | FORECAST: CPM gross reach (gross) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, techn. Kosten, Honorare | FORECAST: CPM gross reach (N) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, techn. Kosten, Honorare | FORECAST: CPM gross reach (NN) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, techn. Kosten, Honorare | FORECAST: CPM gross reach (NNN) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, techn. Kosten, Honorare | REALIZED: CPM gross reach (gross) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Sonderkosten, techn. Kosten, Honorare | REALIZED: CPM gross reach (N) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, techn. Kosten, Honorare | REALIZED: CPM gross reach (NN) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, techn. Kosten, Honorare | REALIZED: CPM gross reach (NNN) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Zuschläge, techn. Kosten, Honorare | FORECAST: CPM gross reach (gross) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Zuschläge, techn. Kosten, Honorare | FORECAST: CPM gross reach (N) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Zuschläge, techn. Kosten, Honorare | FORECAST: CPM gross reach (NN) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Zuschläge, techn. Kosten, Honorare | FORECAST: CPM gross reach (NNN) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Zuschläge, techn. Kosten, Honorare | REALIZED: CPM gross reach (gross) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Zuschläge, techn. Kosten, Honorare | REALIZED: CPM gross reach (N) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Zuschläge, techn. Kosten, Honorare | REALIZED: CPM gross reach (NN) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Zuschläge, techn. Kosten, Honorare | REALIZED: CPM gross reach (NNN) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, techn. Kosten, Honorare | FORECAST: CPM gross reach (gross) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, techn. Kosten, Honorare | FORECAST: CPM gross reach (N) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, techn. Kosten, Honorare | FORECAST: CPM gross reach (NN) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, techn. Kosten, Honorare | FORECAST: CPM gross reach (NNN) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, techn. Kosten, Honorare | REALIZED: CPM gross reach (gross) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, techn. Kosten, Honorare | REALIZED: CPM gross reach (N) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, techn. Kosten, Honorare | REALIZED: CPM gross reach (NN) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, techn. Kosten, Honorare | REALIZED: CPM gross reach (NNN) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. | FORECAST: CPM gross reach in TG (gross) incl. | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. | FORECAST: CPM gross reach in TG (N) incl. | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. | FORECAST: CPM gross reach in TG (NN) incl. | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. | FORECAST: CPM gross reach in TG (NNN) incl. | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. | REALIZED: CPM gross reach in TG (gross) incl. | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. | REALIZED: CPM gross reach in TG (N) incl. | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. | REALIZED: CPM gross reach in TG (NN) incl. | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. | REALIZED: CPM gross reach in TG (NNN) incl. | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. special charges | FORECAST: CPM gross reach in TG (gross) incl. special charges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. special charges | FORECAST: CPM gross reach in TG (N) incl. special charges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. special charges | FORECAST: CPM gross reach in TG (NN) incl. special charges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. special charges | FORECAST: CPM gross reach in TG (NNN) incl. special charges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. special charges | REALIZED: CPM gross reach in TG (gross) incl. special charges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. special charges | REALIZED: CPM gross reach in TG (N) incl. special charges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. special charges | REALIZED: CPM gross reach in TG (NN) incl. special charges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. special charges | REALIZED: CPM gross reach in TG (NNN) incl. special charges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. surcharges | FORECAST: CPM gross reach in TG (gross) incl. surcharges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. surcharges | FORECAST: CPM gross reach in TG (N) incl. surcharges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. surcharges | FORECAST: CPM gross reach in TG (NN) incl. surcharges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. surcharges | FORECAST: CPM gross reach in TG (NNN) incl. surcharges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. surcharges | REALIZED: CPM gross reach in TG (gross) incl. surcharges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. surcharges | REALIZED: CPM gross reach in TG (N) incl. surcharges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. surcharges | REALIZED: CPM gross reach in TG (NN) incl. surcharges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. surcharges | REALIZED: CPM gross reach in TG (NNN) incl. surcharges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. tech. cost | FORECAST: CPM gross reach in TG (gross) incl. tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. tech. cost | FORECAST: CPM gross reach in TG (N) incl. tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. tech. cost | FORECAST: CPM gross reach in TG (NN) incl. tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. tech. cost | FORECAST: CPM gross reach in TG (NNN) incl. tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. tech. cost | REALIZED: CPM gross reach in TG (gross) incl. tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. tech. cost | REALIZED: CPM gross reach in TG (N) incl. tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. tech. cost | REALIZED: CPM gross reach in TG (NN) incl. tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. tech. cost | REALIZED: CPM gross reach in TG (NNN) incl. tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. agency fees | FORECAST: CPM gross reach in TG (gross) incl. agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. agency fees | FORECAST: CPM gross reach in TG (N) incl. agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. agency fees | FORECAST: CPM gross reach in TG (NN) incl. agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. agency fees | FORECAST: CPM gross reach in TG (NNN) incl. agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. agency fees | REALIZED: CPM gross reach in TG (gross) incl. agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. agency fees | REALIZED: CPM gross reach in TG (N) incl. agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. agency fees | REALIZED: CPM gross reach in TG (NN) incl. agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. agency fees | REALIZED: CPM gross reach in TG (NNN) incl. agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges | FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges | FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges | FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges | FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges | REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges | REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges | REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges | REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. special charges, tech. cost | FORECAST: CPM gross reach in TG (gross) incl. special charges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. special charges, tech. cost | FORECAST: CPM gross reach in TG (N) incl. special charges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. special charges, tech. cost | FORECAST: CPM gross reach in TG (NN) incl. special charges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. special charges, tech. cost | FORECAST: CPM gross reach in TG (NNN) incl. special charges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. special charges, tech. cost | REALIZED: CPM gross reach in TG (gross) incl. special charges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. special charges, tech. cost | REALIZED: CPM gross reach in TG (N) incl. special charges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. special charges, tech. cost | REALIZED: CPM gross reach in TG (NN) incl. special charges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. special charges, tech. cost | REALIZED: CPM gross reach in TG (NNN) incl. special charges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. special charges, agency fees | FORECAST: CPM gross reach in TG (gross) incl. special charges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. special charges, agency fees | FORECAST: CPM gross reach in TG (N) incl. special charges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. special charges, agency fees | FORECAST: CPM gross reach in TG (NN) incl. special charges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. special charges, agency fees | FORECAST: CPM gross reach in TG (NNN) incl. special charges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. special charges, agency fees | REALIZED: CPM gross reach in TG (gross) incl. special charges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. special charges, agency fees | REALIZED: CPM gross reach in TG (N) incl. special charges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. special charges, agency fees | REALIZED: CPM gross reach in TG (NN) incl. special charges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. special charges, agency fees | REALIZED: CPM gross reach in TG (NNN) incl. special charges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. surcharges, tech. cost | FORECAST: CPM gross reach in TG (gross) incl. surcharges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. surcharges, tech. cost | FORECAST: CPM gross reach in TG (N) incl. surcharges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. surcharges, tech. cost | FORECAST: CPM gross reach in TG (NN) incl. surcharges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. surcharges, tech. cost | FORECAST: CPM gross reach in TG (NNN) incl. surcharges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. surcharges, tech. cost | REALIZED: CPM gross reach in TG (gross) incl. surcharges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. surcharges, tech. cost | REALIZED: CPM gross reach in TG (N) incl. surcharges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. surcharges, tech. cost | REALIZED: CPM gross reach in TG (NN) incl. surcharges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. surcharges, tech. cost | REALIZED: CPM gross reach in TG (NNN) incl. surcharges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. surcharges, agency fees | FORECAST: CPM gross reach in TG (gross) incl. surcharges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. surcharges, agency fees | FORECAST: CPM gross reach in TG (N) incl. surcharges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. surcharges, agency fees | FORECAST: CPM gross reach in TG (NN) incl. surcharges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. surcharges, agency fees | FORECAST: CPM gross reach in TG (NNN) incl. surcharges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. surcharges, agency fees | REALIZED: CPM gross reach in TG (gross) incl. surcharges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. surcharges, agency fees | REALIZED: CPM gross reach in TG (N) incl. surcharges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. surcharges, agency fees | REALIZED: CPM gross reach in TG (NN) incl. surcharges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. surcharges, agency fees | REALIZED: CPM gross reach in TG (NNN) incl. surcharges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. tech. cost, agency fees | FORECAST: CPM gross reach in TG (gross) incl. tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. tech. cost, agency fees | FORECAST: CPM gross reach in TG (N) incl. tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. tech. cost, agency fees | FORECAST: CPM gross reach in TG (NN) incl. tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. tech. cost, agency fees | FORECAST: CPM gross reach in TG (NNN) incl. tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. tech. cost, agency fees | REALIZED: CPM gross reach in TG (gross) incl. tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. tech. cost, agency fees | REALIZED: CPM gross reach in TG (N) incl. tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. tech. cost, agency fees | REALIZED: CPM gross reach in TG (NN) incl. tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. tech. cost, agency fees | REALIZED: CPM gross reach in TG (NNN) incl. tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost | FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost | FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost | FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost | FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost | REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost | REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost | REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost | REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, agency fees | FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, agency fees | FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, agency fees | FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, agency fees | FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, agency fees | REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, agency fees | REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, agency fees | REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, agency fees | REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. special charges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (gross) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. special charges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (N) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. special charges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (NN) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. special charges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (NNN) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. special charges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (gross) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. special charges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (N) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. special charges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (NN) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. special charges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (NNN) incl. special charges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. surcharges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (gross) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. surcharges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (N) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. surcharges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (NN) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. surcharges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (NNN) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. surcharges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (gross) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. surcharges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (N) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. surcharges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (NN) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. surcharges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (NNN) incl. surcharges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost, agency fees | FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost, agency fees | REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost, agency fees | new added in 09.2024 |
| PROGNOSE: Pay factor (N/N) | FORECAST: Pay factor (N/N) | new added in 09.2024 |
| REALISIERT: Pay factor (N/N) | REALIZED: Pay factor (N/N) | new added in 09.2024 |
| PROGNOSE: Pay factor (N/N/N) | FORECAST: Pay factor (N/N/N) | new added in 09.2024 |
| REALISIERT: Pay factor (N/N/N) | REALIZED: Pay factor (N/N/N) | new added in 09.2024 |
| PROGNOSE: Pay factor (N/N) inkl. Zuschlägen und Sonderkosten | FORECAST: Pay factor (N/N) incl. surcharges and special charges | new added in 09.2024 |
| REALISIERT: Pay factor (N/N) inkl. Zuschlägen und Sonderkosten | REALIZED: Pay factor (N/N) incl. surcharges and special charges | new added in 09.2024 |
| PROGNOSE: Pay factor (N/N/N) inkl. Zuschlägen und Sonderkosten | FORECAST: Pay factor (N/N/N) incl. surcharges and special charges | new added in 09.2024 |
| REALISIERT: Pay factor (N/N/N) inkl. Zuschlägen und Sonderkosten | REALIZED: Pay factor (N/N/N) incl. surcharges and special charges | new added in 09.2024 |
| FORECAST: Cost Media (gross) incl. discount-in-kind | FORECAST: Cost Media (gross) incl. discount-in-kind | new added in 09.2024 |
| REALIZED: Cost Media (gross) incl. discount-in-kind | REALIZED: Cost Media (gross) incl. discount-in-kind | new added in 09.2024 |
| PROGNOSE: Kosten Media (brutto) inkl. Zuschlägen, Sonderkosten und Naturalrabatt | FORECAST: Cost Media (gross) incl. surcharges, special charges and discount-in-kind | new added in 09.2024 |
| REALISIERT: Kosten Media (brutto) inkl. Zuschlägen, Sonderkosten und Naturalrabatt | REALIZED: Cost Media (gross) incl. surcharges, special charges and discount-in-kind | new added in 09.2024 |
| PROGNOSE: Bruttoreichweite | FORECAST: Gross reach | new added in 09.2024 |
| REALISIERT: Bruttoreichweite | REALIZED: Gross reach | new added in 09.2024 |
| PROGNOSE: Bruttoreichweite in Zielgruppe | FORECAST: Gross reach in target group | new added in 09.2024 |
| REALISIERT: Bruttoreichweite in Zielgruppe | REALIZED: Gross reach in target group | new added in 09.2024 |
| Steuerbaustein in % | Tax Component in % | new added in 09.2024 |
| Steuerbaustein | Tax Component | new added in 09.2024 |
| PROGNOSE: Kosten Media (N) inkl. Zuschlägen und Sonderkosten | FORECAST: Cost Media (N) incl. surcharges and special charges | new added in 09.2024 |
| REALISIERT: Kosten Media (N) inkl. Zuschlägen und Sonderkosten | REALIZED: Cost Media (N) incl. surcharges and special charges | new added in 09.2024 |
| PROGNOSE: Kosten Media (N/N) inkl. Zuschlägen und Sonderkosten | FORECAST: Cost Media (N/N) incl. surcharges and special charges | new added in 09.2024 |
| REALISIERT: Kosten Media (N/N) inkl. Zuschlägen und Sonderkosten | REALIZED: Cost Media (N/N) incl. surcharges and special charges | new added in 09.2024 |
| PROGNOSE: Kosten Media (N/N/N) inkl. Zuschlägen und Sonderkosten | FORECAST: Cost Media (N/N/N) incl. surcharges and special charges | new added in 09.2024 |
| REALISIERT: Kosten Media (N/N/N) inkl. Zuschlägen und Sonderkosten | REALIZED: Cost Media (N/N/N) incl. surcharges and special charges | new added in 09.2024 |
| Media cost name | Media cost name | new added in 09.2024 |
| Media cost percentage | Media cost percentage | new added in 09.2024 |
| Discount in kind name | Discount in kind name | new added in 09.2024 |
| Discount in kind percentage | Discount in kind percentage | new added in 09.2024 |
| Negotiated discounts name | Negotiated discounts name | new added in 09.2024 |
| Negotiated discounts percentage | Negotiated discounts percentage | new added in 09.2024 |
| Monate | Months | new added in 09.2024 |
| Zielgruppenpotential | Target group potential | new added in 09.2024 |
| Completed Views Adserver | Completed Views Adserver | new added in 10.2024 |
| Completed Views Publisher Negotiated | Completed Views Publisher Negotiated | new added in 10.2024 |
| FORECAST: Completed views | FORECAST: Completed views | new added in 10.2024 |
| FORECAST: Completed Views in Targetgroup | FORECAST: Completed Views in Targetgroup | new added in 10.2024 |
| FORECAST: Completed views incl. buffer | FORECAST: Completed views incl. buffer | new added in 10.2024 |
| FORECAST: CPCV (gross) | FORECAST: CPCV (gross) | new added in 10.2024 |
| FORECAST: CPCV (N) | FORECAST: CPCV (N) | new added in 10.2024 |
| FORECAST: CPCV (N) | FORECAST: CPCV (N) | new added in 10.2024 |
| FORECAST: CPCV (N/N) | FORECAST: CPCV (N/N) | new added in 10.2024 |
| FORECAST: CPCV (N/N/N) | FORECAST: CPCV (N/N/N) | new added in 10.2024 |
| FORECAST: CPCV in target group (N/N/N) | FORECAST: CPCV in target group (N/N/N) | new added in 10.2024 |
| FORECAST: CPCV in target group incl. special charges (N/N/N) | FORECAST: CPCV in target group incl. special charges (N/N/N) | new added in 10.2024 |
| FORECAST: CPCV incl. special charges (gross) | FORECAST: CPCV incl. special charges (gross) | new added in 10.2024 |
| FORECAST: CPCV incl. special charges (N) | FORECAST: CPCV incl. special charges (N) | new added in 10.2024 |
| FORECAST: CPCV incl. special charges (N) | FORECAST: CPCV incl. special charges (N) | new added in 10.2024 |
| FORECAST: CPCV incl. special charges (N/N) | FORECAST: CPCV incl. special charges (N/N) | new added in 10.2024 |
| FORECAST: View-Through-Rate (completed views) | FORECAST: View-Through-Rate (completed views) | new added in 10.2024 |
| REALIZED: Completed views (Adserver) | REALIZED: Completed views (Adserver) | new added in 10.2024 |
| REALIZED: Completed views (negotiated with publisher) | REALIZED: Completed views (negotiated with publisher) | new added in 10.2024 |
| REALIZED: Completed views (negotiated with tech vendor) | REALIZED: Completed views (negotiated with tech vendor) | new added in 10.2024 |
| REALIZED: Completed views (relevant for media invoicing) | REALIZED: Completed views (relevant for media invoicing) | new added in 10.2024 |
| REALIZED: Completed Views in Targetgroup | REALIZED: Completed Views in Targetgroup | new added in 10.2024 |
| REALIZED: Completed views in Targetgroup | REALIZED: Completed views in Targetgroup | new added in 10.2024 |
| REALIZED: Completed views incl. discount-in-kind | REALIZED: Completed views incl. discount-in-kind | new added in 10.2024 |
| REALIZED: CPCV (gross) | REALIZED: CPCV (gross) | new added in 10.2024 |
| REALIZED: CPCV (N) | REALIZED: CPCV (N) | new added in 10.2024 |
| REALIZED: CPCV (N) | REALIZED: CPCV (N) | new added in 10.2024 |
| REALIZED: CPCV (N/N) | REALIZED: CPCV (N/N) | new added in 10.2024 |
| REALIZED: CPCV (N/N/N) | REALIZED: CPCV (N/N/N) | new added in 10.2024 |
| REALIZED: CPCV in target group (N/N/N) | REALIZED: CPCV in target group (N/N/N) | new added in 10.2024 |
| REALIZED: CPCV in target group incl. special charges (N/N/N) | REALIZED: CPCV in target group incl. special charges (N/N/N) | new added in 10.2024 |
| REALIZED: CPCV incl. special charges (gross) | REALIZED: CPCV incl. special charges (gross) | new added in 10.2024 |
| REALIZED: CPCV incl. special charges (N) | REALIZED: CPCV incl. special charges (N) | new added in 10.2024 |
| REALIZED: CPCV incl. special charges (N) | REALIZED: CPCV incl. special charges (N) | new added in 10.2024 |
| REALIZED: CPCV incl. special charges (N/N) | REALIZED: CPCV incl. special charges (N/N) | new added in 10.2024 |
| REALIZED: CPCV incl. special charges (N/N/N) | REALIZED: CPCV incl. special charges (N/N/N) | new added in 10.2024 |
| REALIZED: View-Through-Rate (completed views) | REALIZED: View-Through-Rate (completed views) | new added in 10.2024 |
| Naturalrabatt 1 (Kommentar) | Discount-in-kind 1 (comment) | new added in 11.2024 |
| Naturalrabatt 1 (Name) | Discount-in-kind 1 (name) | new added in 11.2024 |
| Naturalrabatt 2 (Kommentar) | Discount-in-kind 2 (comment) | new added in 11.2024 |
| Naturalrabatt 2 (Name) | Discount-in-kind 2 (name) | new added in 11.2024 |
| Naturalrabatt 3 (Kommentar) | Discount-in-kind 3 (comment) | new added in 11.2024 |
| Naturalrabatt 3 (Name) | Discount-in-kind 3 (name) | new added in 11.2024 |
| PROGNOSE: Naturalrabatt 1 (€) | FORECAST: Discount-in-kind 1 (€) | new added in 11.2024 |
| PROGNOSE: Naturalrabatt 1 (Prozentual) | FORECAST: Discount-in-kind 1 (pct) | new added in 11.2024 |
| PROGNOSE: Naturalrabatt 1 (Volumen) | FORECAST: Discount-in-kind 1 (volume) | new added in 11.2024 |
| PROGNOSE: Naturalrabatt 2 (€) | FORECAST: Discount-in-kind 2 (€) | new added in 11.2024 |
| PROGNOSE: Naturalrabatt 2 (Prozentual) | FORECAST: Discount-in-kind 2 (pct) | new added in 11.2024 |
| PROGNOSE: Naturalrabatt 2 (Volumen) | FORECAST: Discount-in-kind 2 (volume) | new added in 11.2024 |
| PROGNOSE: Naturalrabatt 3 (€) | FORECAST: Discount-in-kind 3 (€) | new added in 11.2024 |
| PROGNOSE: Naturalrabatt 3 (Prozentual) | FORECAST: Discount-in-kind 3 (pct) | new added in 11.2024 |
| PROGNOSE: Naturalrabatt 3 (Volumen) | FORECAST: Discount-in-kind 3 (volume) | new added in 11.2024 |
| REALISIERT: Naturalrabatt (Volumen) | TOTAL REALIZED: Discount-in-kind (volume) | new added in 11.2024 |
| REALISIERT: Naturalrabatt 1 (€) | REALIZED: Discount-in-kind 1 (€) | new added in 11.2024 |
| REALISIERT: Naturalrabatt 1 (Prozentual) | REALIZED: Discount-in-kind 1 (pct) | new added in 11.2024 |
| REALISIERT: Naturalrabatt 1 (Volumen) | REALIZED: Discount-in-kind 1 (volume) | new added in 11.2024 |
| REALISIERT: Naturalrabatt 2 (€) | REALIZED: Discount-in-kind 2 (€) | new added in 11.2024 |
| REALISIERT: Naturalrabatt 2 (Prozentual) | REALIZED: Discount-in-kind 2 (pct) | new added in 11.2024 |
| REALISIERT: Naturalrabatt 2 (Volumen) | REALIZED: Discount-in-kind 2 (volume) | new added in 11.2024 |
| REALISIERT: Naturalrabatt 3 (€) | REALIZED: Discount-in-kind 3 (€) | new added in 11.2024 |
| REALISIERT: Naturalrabatt 3 (Prozentual) | REALIZED: Discount-in-kind 3 (pct) | new added in 11.2024 |
| REALISIERT: Naturalrabatt 3 (Volumen) | REALIZED: Discount-in-kind 3 (volume) | new added in 11.2024 |
| REALIZED: Discount-in-kind (pct) | REALIZED: Discount-in-kind (pct) | new added in 11.2024 |
| SUMME PROGNOSE: Naturalrabatt | TOTAL PROJECTED: Discount-in-kind | new added in 11.2024 |
| SUMME PROGNOSE: Naturalrabatt (Volumen) | TOTAL FORECAST: Discount-in-kind (volume) | new added in 11.2024 |
| SUMME REALISIERT: Naturalrabatt | TOTAL REALIZED: Discount-in-kind | new added in 11.2024 |
| Summe: Naturalrabatt (%) | TOTAL: Discount-in-kind (%) | new added in 11.2024 |