In der angehängten Excel werden alle Spalten, die in Mercury verfügbar sind aufgelistet sind (Stand 10.2024). Am Ende dieser Seite könnt ihr euch auch eine Excel, welche alle Dimensionen und Metriken umfasst, herunterladen.


Columns (german translation)Columns (english translation)Note
IDID
IgnoriertIgnored
Adserver-Platzierungs-IDAd server placement ID
Automatisches Update der Auslieferungsdaten (Sync)Allow automatic adserver performance data updates
Automatisches Update der Kostendaten (Sync)Allow automatic adserver cost data updates
StatusStatus
Mediaauftrag zur VorausrechnungRequest for advance invoice
Mediaauftrag zur EndabrechnungRequest for final invoice
GattungChannel
VermarkterPublisher
WerbeträgerMedium
Anmerkung zum AngebotComments on proposal
Platzierung mit ZusatzPlacement incl. custom placement name
Anmerkung zur PlatzierungComments on placement
WerbeformenCreatives
Anmerkung zu den WerbeformenComments on creatives
Spotlänge (Sek.)Spot length (seconds)
Frequency CappingsFrequency cappings
Technische BausteineTechnical components
Puffer für technische KostenBuffer for technical costs
LaufzeitenRuntimes
AbrechnungsmodellInvoicing model
Gebuchtes VolumenBooked volume
PROGNOSE: ImpressionsFORECAST: Ad impressions
PROGNOSE: Click-Through-RateClick-through rate
PROGNOSE: ClicksFORECAST: Clicks
PROGNOSE: View-Through RateView-Through Rate
PROGNOSE: ViewsFORECAST: Views
PROGNOSE: Viewability (% der Gesamt-Impressions)FORECAST: Viewability (% of total AIs)
PROGNOSE: ZielgruppenanteilFORECAST: Target group coverage
PROGNOSE: BruttopreisFORECAST: Gross price
PROGNOSE: Kosten (brutto)FORECAST: Cost (gross)
PROGNOSE: Sonderkosten (brutto)FORECAST: Cost special charges (gross)
SonderkostenbeschreibungDescription of special charges
Kosten (brutto) inkl. SonderkostenCost (gross) including special charges
Tarif-Rabatt (%)Standard discount (%)
PROGNOSE: Tarif-RabattFORECAST: Standard discount
Sonder-Rabatt (AT) (%)Special discount (non-standard) (%)
PROGNOSE: Sonder-Rabatt (AT)FORECAST: Special discount (non-standard)
Agentur-Rabatt 1 (AT) (%)Agency discount 1 (non-standard) (%)
PROGNOSE: Agentur-Rabatt 1 (AT)FORECAST: Agency discount 1 (non-standard)
Agentur-Rabatt 2 (AT) (%)Agency discount 2 (non-standard) (%)
PROGNOSE: Agentur-Rabatt 2 (AT)FORECAST: Agency discount 2 (non-standard)
PROGNOSE: Kosten (N)Cost (N)
PROGNOSE: Kosten (N) inkl. SonderkostenFORECAST: Cost (N) including special charges
AE (%)Agency commission (%)
PROGNOSE: AEAgency commission
PROGNOSE: Kosten (N/N)FORECAST: Cost (N/N)
PROGNOSE: Kosten (N/N) inkl. SonderkostenFORECAST: Cost (N/N) incl. special charges
Kundenskonto (%)Client cash discount (%)
PROGNOSE: SkontoCash discount
PROGNOSE: Kosten (N/N/N)FORECAST: Cost (N/N/N)
PROGNOSE: Kosten (N/N/N) inkl. SonderkostenFORECAST: Cost (N/N/N) incl. special charges
PROGNOSE: Kosten (N/N/N) inkl. Honorar und techn. KostenFORECAST: Cost (N/N/N) including agency fees and technical cost
PROGNOSE: Kosten (N/N/N) inkl. Honorar, techn. Kosten und Mwst.Cost (N/N/N) incl. agency fees, techn. cost and VAT
PROGNOSE: eff. TKP (N/N) inkl. SonderkostenFORECAST: eff. CPM (N/N) incl. special charges
PROGNOSE: eff. CPC (N/N)FORECAST: eff. CPC (N/N)
PROGNOSE: CPV (N/N)FORECAST: CPV (N/N)
KommentarComment
REALISIERT: Impressions (verhandelt mit techn. Dienstleister)REALIZED: Impressions (negotiated with tech vendor)
REALISIERT: Clicks (verhandelt mit techn. Dienstleister)REALIZED: Clicks (negotiated with technical vendor)
REALISIERT: Views (verhandelt mit techn. Dienstleister)REALIZED: Views (negotiated with tech vendor)
REALISIERT: Impressions (Adserver)REALIZED: Ad impressions (ad server)
REALISIERT: Impressions (verhandelt mit Vermarkter)REALIZED: Impressions (negotiated with publisher)
REALISIERT: Clicks (Adserver)REALIZED: Clicks (ad server)
REALISIERT: Clicks (verhandelt mit Vermarkter)REALIZED: Clicks (negotiated with publisher)
REALISIERT: Views (Adserver)REALIZED: Views (Adserver)
REALISIERT: Views (verhandelt mit Vermarkter)REALIZED: Views (negotiated with publisher)
REALISIERT: E-Mails (Adserver)REALIZED: Emails (ad server)
REALISIERT: E-Mails (verhandelt mit Vermarkter)REALIZED: Emails (negotiated with publisher)
REALISIERT: Actions (Adserver)REALIZED: Actions (ad server)
REALISIERT: Actions (verhandelt mit Vermarkter)REALIZED: Actions (negotiated with publisher)
REALISIERT: Downloads (Adserver)REALIZED: Downloads (ad server)
REALISIERT: Downloads (verhandelt mit Vermarkter)REALIZED: Downloads (negotiated with publisher)
REALISIERT: Engagements (Adserver)REALIZED: Engagements (ad server)
REALISIERT: Engagements (verhandelt mit Vermarkter)REALIZED: Engagements (negotiated with publisher)
REALISIERT: Installs (Adserver)REALIZED: Installs (ad server)
REALISIERT: Installs (verhandelt mit Vermarkter)REALIZED: Installs (negotiated with publisher)
REALISIERT: Leads (Adserver)REALIZED: Leads (ad server)
REALISIERT: Leads (verhandelt mit Vermarkter)REALIZED: Leads (negotiated with publisher)
REALISIERT: Orders (Adserver)REALIZED: Orders (ad server)
REALISIERT: Orders (verhandelt mit Vermarkter)REALIZED: Orders (negotiated with publisher)
REALISIERT: Registrations (Adserver)REALIZED: Registrations (ad server)
REALISIERT: Registrations (verhandelt mit Vermarkter)REALIZED: Registrations (negotiated with publisher)
REALISIERT: Measurable Impressions (Adserver)REALIZED: Measurable ad impressions (ad server)
REALISIERT: Measurable Impressions (verhandelt mit Vermarkter)REALIZED: Measurable ad impressions (negotiated with publisher)
REALISIERT: Viewable Impressions (Adserver)REALIZED: Viewable ad impressions (ad server)
REALISIERT: Viewable Impressions (verhandelt mit Vermarkter)REALIZED: Viewable ad impressions (negotiated with publisher)
REALISIERT: Video-StartsREALIZED: Video-Starts
REALISIERT: Video-Plays 25%REALIZED: Video-Plays 25%
REALISIERT: Video-Plays 50%REALIZED: Video-Plays 50%
REALISIERT: Video-Plays 75%REALIZED: Video-Plays 75%
REALISIERT: Video-Plays 100%REALIZED: Video-Plays 100%
Audience SegmenteAudience Segments
BuchungsartBooking type
Label 1Label 1
Label 2Label 2
Label 3Label 3
Label 4Label 4
ProduktgruppeProduct group
PROGNOSE: Anteil qualifizierter Impressions (AQI)FORECAST: Share of qualified impressions (SQI)
Adserverdaten bisAdserver data until
REALISIERT: ZielgruppenanteilREALIZED: Target group coverage
Storniert amCanceled on
VertragspartnerContractor
Conversion-UmsatzConversion revenue
LändercodeCountry code
Zuletzt nach Ad'visor exportiertLast export to Ad'visor
REALISIERT: Anteil qualifizierter Impressions (AQI)REALIZED: Share of qualified impressions (SQI)
REALISIERT: Unique ImpressionsREALIZED: Unique impressions
Zuletzt aktualisiertLast updated
GattungstypChannel type
Externe Angebots-IDExternal proposal id
Conversion-TypConversion type
PlatzierungszusatzCustom placement name
TitelnummerTitle no.
WährungCurrency
PROGNOSE: OTSFORECAST: OTS
PROGNOSE: Öffnungsrate (%)Forecast opening rate (%)
Garantierte Öffnungsrate (%)Guaranteed opening rate (%)
PlatzierungPlacement
PlatzierungstypPlacement type
VermarkterkontaktePublisher contacts
SonderkostenSpecial charges
Maximum Unique ImpressionsMaximum unique impressions
Gültigkeitsdatum (bis)Valid until
Verfügbares VolumenAvailable volume
PrognosevolumenForecast volume
MaximalvolumenMaximum Volume
Angebotenes VolumenQuoted volume
GarantievolumenGuaranteed volume
PROGNOSE: Conversion-RateConversion rate
PROGNOSE: Brand safety (%)FORECAST: Brand safety (%)
REALISIERT: Brand safety (%)REALIZED: Brand safety (%)
PROGNOSE: In Geo (%)FORECAST: In Geo (%)
REALISIERT: In Geo (%)REALIZED: In Geo (%)
TargetingTargeting
AnzeigenschlussPrint reservations due
DruckunterlagenschlussPrint materials due
Spotlänge Reminder (Sek.)Spot reminder length (seconds)
AuflageCirculation total
DekadeTen day period
Purchase order IDPurchase order ID
Listen-through-rateListen-through-rate
Lead time daysLead time days
REALISIERT: Impressions inkl. NaturalrabattREALIZED: Ad impressions incl. discount-in-kind
REALISIERT: Impressions (Abrechnung Media)REALIZED: Impressions (relevant for media invoicing)
REALISIERT: Clicks inkl. NaturalrabattREALIZED: Clicks incl. discount-in-kind
REALISIERT: Clicks (Abrechnung Media)REALIZED: Clicks (relevant for media invoicing)
REALISIERT: Views inkl. NaturalrabattREALIZED: Views incl. discount-in-kind
REALISIERT: Views (Abrechnung Media)REALIZED: Views (relevant for media invoicing)
REALISIERT: E-Mails inkl. NaturalrabattREALIZED: Emails incl. discount-in-kind
REALISIERT: E-Mails (Abrechnung Media)REALIZED: Emails (relevant for media invoicing)
REALISIERT: Actions inkl. NaturalrabattREALIZED: Actions incl. discount-in-kind
REALISIERT: Actions (Abrechnung Media)REALIZED: Actions (relevant for media invoicing)
REALISIERT: Downloads inkl. NaturalrabattREALIZED: Downloads incl. discount-in-kind
REALISIERT: Downloads (Abrechnung Media)REALIZED: Downloads (relevant for media invoicing)
REALISIERT: Engagements inkl. NaturalrabattREALIZED: Engagements incl. discount-in-kind
REALISIERT: Engagements (Abrechnung Media)REALIZED: Engagements (relevant for media invoicing)
REALISIERT: Installs inkl. NaturalrabattREALIZED: Installs incl. discount-in-kind
REALISIERT: Installs (Abrechnung Media)REALIZED: Installs (relevant for media invoicing)
REALISIERT: Leads inkl. NaturalrabattREALIZED: Leads incl. discount-in-kind
REALISIERT: Leads (Abrechnung Media)REALIZED: Leads (relevant for media invoicing)
REALISIERT: Orders inkl. NaturalrabattREALIZED: Orders incl. discount-in-kind
REALISIERT: Orders (Abrechnung Media)REALIZED: Orders (relevant for media invoicing)
REALISIERT: Registrations inkl. NaturalrabattREALIZED: Registrations incl. discount-in-kind
REALISIERT: Registrations (Abrechnung Media)REALIZED: Registrations (relevant for media invoicing)
REALISIERT: Measurable ImpressionsREALIZED: Measurable ad impressions
REALISIERT: Measurable Impressions (Abrechnung Media)REALIZED: Measurable ad impressions (relevant for media invoicing)
REALISIERT: Viewable Impressions (verhandelt mit techn. Dienstleister)REALIZED: Viewable ad impressions (negotiated with tech vendor)
REALISIERT: Viewable Impressions (Abrechnung Media)REALIZED: Viewable ad impressions (relevant for media invoicing)
PROGNOSE: ActionsFORECAST: Actions
PROGNOSE: eff. CPX (Action) (N)FORECAST: eff. CPX (Action) (N)
PROGNOSE: eff. CPX (Action) (N/N)FORECAST: eff. CPX (Action) (N/N)
PROGNOSE: eff. CPX (Action) (N/N/N)FORECAST: eff. CPX (Action) (N/N/N)
REALISIERT: eff. CPX (Action) (N)REALIZED: eff. CPX (Action) (N)
REALISIERT: eff. CPX (Action) (N/N)REALIZED: eff. CPX (Action) (N/N)
REALISIERT: eff. CPX-Action (N/N/N)REALIZED: eff. CPX (Action) (N/N/N)
PROGNOSE: eff. CPX (Action) (N/N/N) inkl. Honorar und technischer KostenFORECAST: eff. CPX (Action) (N/N/N) incl. agency fees and technical costs
PROGNOSE: eff. CPX (Action) (N/N/N) inkl. HonorarFORECAST: eff. CPX (Action) (N/N/N) incl. agency fees
REALISIERT: eff. CPX-Action (N/N/N) inkl. HonorarREALIZED: eff. CPX (Action) (N/N/N) incl. agency fees
REALISIERT: eff. CPX-Action (N/N/N) inkl. Honorar und technischer KostenREALIZED: eff. CPX (Action) (N/N/N) incl. agency fees and technical costs
PROGNOSE: DownloadsFORECAST: Downloads
PROGNOSE: eff. CPX (Download) (N)FORECAST: eff. CPX (Download) (N)
PROGNOSE: eff. CPX (Download) (N/N)FORECAST: eff. CPX (Download) (N/N)
PROGNOSE: eff. CPX (Download) (N/N/N)FORECAST: eff. CPX (Download) (N/N/N)
REALISIERT: eff. CPX (Download) (N)REALIZED: eff. CPX (Download) (N)
REALISIERT: eff. CPX (Download) (N/N)REALIZED: eff. CPX (Download) (N/N)
REALISIERT: eff. CPX-Download (N/N/N)REALIZED: eff. CPX (Download) (N/N/N)
PROGNOSE: eff. CPX (Download) (N/N/N) inkl. Honorar und technischer KostenFORECAST: eff. CPX (Download) (N/N/N) incl. agency fees and technical costs
PROGNOSE: eff. CPX (Download) (N/N/N) inkl. HonorarFORECAST: eff. CPX (Download) (N/N/N) incl. agency fee
REALISIERT: eff. CPX-Download (N/N/N) inkl. HonorarREALIZED: eff. CPX (Download) (N/N/N) incl. agency fees
REALISIERT: eff. CPX-Download (N/N/N) inkl. Honorar und technischer KostenREALIZED: eff. CPX (Download) (N/N/N) incl. agency fees and technical costs
PROGNOSE: EngagementsFORECAST: Engagements
PROGNOSE: eff. CPX (Engagement) (N)FORECAST: eff. CPX (Engagement) (N)
PROGNOSE: eff. CPX (Engagement) (N/N)FORECAST: eff. CPX (Engagement) (N/N)
PROGNOSE: eff. CPX (Engagement) (N/N/N)FORECAST: eff. CPX (Engagement) (N/N/N)
REALISIERT: eff. CPX (Engagement) (N)REALIZED: eff. CPX (Engagement) (N)
REALISIERT: eff. CPX (Engagement) (N/N)REALIZED: eff. CPX (Engagement) (N/N)
REALISIERT: eff. CPX-Engagement (N/N/N)REALIZED: eff. CPX (Engagement) (N/N/N)
PROGNOSE: eff. CPX (Engagement) (N/N/N) inkl. Honorar und technischer KostenFORECAST: eff. CPX (Engagement) (N/N/N) incl. agency fees and technical costs
PROGNOSE: eff. CPX (Engagement) (N/N/N) inkl. HonorarFORECAST: eff. CPX (Engagement) (N/N/N) incl. agency fee
REALISIERT: eff. CPX-Engagement (N/N/N) inkl. HonorarREALIZED: eff. CPX (Engagement) (N/N/N) incl. agency fees
REALISIERT: eff. CPX-Engagement (N/N/N) inkl. Honorar und technischer KostenREALIZED: eff. CPX (Engagement) (N/N/N) incl. agency fees and technical costs
PROGNOSE: InstallsFORECAST: Installs
PROGNOSE: eff. CPX (Install) (N)FORECAST: eff. CPX (Install) (N)
PROGNOSE: eff. CPX (Install) (N/N)FORECAST: eff. CPX (Install) (N/N)
PROGNOSE: eff. CPX (Install) (N/N/N)FORECAST: eff. CPX (Install) (N/N/N)
REALISIERT: eff. CPX (Install) (N)REALIZED: eff. CPX (Install) (N)
REALISIERT: eff. CPX (Install) (N/N)REALIZED: eff. CPX (Install) (N/N)
REALISIERT: eff. CPX-Install (N/N/N)REALIZED: eff. CPX (Install) (N/N/N)
PROGNOSE: eff. CPX (Install) (N/N/N) inkl. Honorar und technischer KostenFORECAST: eff. CPX (Install) (N/N/N) incl. agency fees and technical costs
PROGNOSE: eff. CPX (Install) (N/N/N) inkl. HonorarFORECAST: eff. CPX (Install) (N/N/N) incl. agency fee
REALISIERT: eff. CPX-Install (N/N/N) inkl. HonorarREALIZED: eff. CPX (Install) (N/N/N) incl. agency fees
REALISIERT: eff. CPX-Install (N/N/N) inkl. Honorar und technischer KostenREALIZED: eff. CPX (Install) (N/N/N) incl. agency fees and technical costs
PROGNOSE: LeadsFORECAST: Leads
PROGNOSE: eff. CPX (Lead) (N)FORECAST: eff. CPX (Lead) (N)
PROGNOSE: eff. CPX (Lead) (N/N)FORECAST: eff. CPX (Lead) (N/N)
PROGNOSE: eff. CPX (Lead) (N/N/N)FORECAST: eff. CPX (Lead) (N/N/N)
REALISIERT: eff. CPX (Lead) (N)REALIZED: eff. CPX (Lead) (N)
REALISIERT: eff. CPX (Lead) (N/N)REALIZED: eff. CPX (Lead) (N/N)
REALISIERT: eff. CPX-Lead (N/N/N)REALIZED: eff. CPX (Lead) (N/N/N)
PROGNOSE: eff. CPX (Lead) (N/N/N) inkl. Honorar und technischer KostenFORECAST: eff. CPX (Lead) (N/N/N) incl. agency fees and technical costs
PROGNOSE: eff. CPX (Lead) (N/N/N) inkl. HonorarFORECAST: eff. CPX (Lead) (N/N/N) incl. agency fee
REALISIERT: eff. CPX-Lead (N/N/N) inkl. HonorarREALIZED: eff. CPX (Lead) (N/N/N) incl. agency fees
REALISIERT: eff. CPX-Lead (N/N/N) inkl. Honorar und technischer KostenREALIZED: eff. CPX (Lead) (N/N/N) incl. agency fees and technical costs
PROGNOSE: OrdersFORECAST: Orders
PROGNOSE: eff. CPX (Order) (N)FORECAST: eff. CPX (Order) (N)
PROGNOSE: eff. CPX (Order) (N/N)FORECAST: eff. CPX (Order) (N/N)
PROGNOSE: eff. CPX (Order) (N/N/N)FORECAST: eff. CPX (Order) (N/N/N)
REALISIERT: eff. CPX (Order) (N)REALIZED: eff. CPX (Order) (N)
REALISIERT: eff. CPX (Order) (N/N)REALIZED: eff. CPX (Order) (N/N)
REALISIERT: eff. CPX-Order (N/N/N)REALIZED: eff. CPX (Order) (N/N/N)
PROGNOSE: eff. CPX (Order) (N/N/N) inkl. Honorar und technischer KostenFORECAST: eff. CPX (Order) (N/N/N) incl. agency fees and technical costs
PROGNOSE: eff. CPX (Order) (N/N/N) inkl. HonorarFORECAST: eff. CPX (Order) (N/N/N) incl. agency fee
REALISIERT: eff. CPX-Order (N/N/N) inkl. HonorarREALIZED: eff. CPX (Order) (N/N/N) incl. agency fees
REALISIERT: eff. CPX-Order (N/N/N) inkl. Honorar und technischer KostenREALIZED: eff. CPX (Order) (N/N/N) incl. agency fees and technical costs
PROGNOSE: RegistrationsFORECAST: Registrations
PROGNOSE: eff. CPX (Registration) (N)FORECAST: eff. CPX (Registration) (N)
PROGNOSE: eff. CPX (Registration) (N/N)FORECAST: eff. CPX (Registration) (N/N)
PROGNOSE: eff. CPX (Registration) (N/N/N)FORECAST: eff. CPX (Registration) (N/N/N)
REALISIERT: eff. CPX (Registration) (N)REALIZED: eff. CPX (Registration) (N)
REALISIERT: eff. CPX (Registration) (N/N)REALIZED: eff. CPX (Registration) (N/N)
REALISIERT: eff. CPX-Registration (N/N/N)REALIZED: eff. CPX (Registration) (N/N/N)
PROGNOSE: eff. CPX (Registration) (N/N/N) inkl. Honorar und technischer KostenFORECAST: eff. CPX (Registration) (N/N/N) incl. agency fees and technical costs
PROGNOSE: eff. CPX (Registration) (N/N/N) inkl. HonorarFORECAST: eff. CPX (Registration) (N/N/N) incl. agency fee
REALISIERT: eff. CPX-Registration (N/N/N) inkl. HonorarREALIZED: eff. CPX (Registration) (N/N/N) incl. agency fees
REALISIERT: eff. CPX-Registration (N/N/N) inkl. Honorar und technischer KostenREALIZED: eff. CPX (Registration) (N/N/N) incl. agency fees and technical costs
REALISIERT: Impressions (Abrechnung Technik)REALIZED: Impressions (relevant for invoicing technical cost)
REALISIERT: Clicks (Abrechnung Technik)REALIZED: Clicks (relevant for invoicing technical cost)
REALISIERT: Views (Abrechnung Technik)REALIZED: Views (negotiated with tech vendor)
Honorar für Conversions (Stück)Agency fee for conversions (per conversion)
Honorar für Clicks (Stück)Agency fee for clicks (per click)
Honorar für Impressions (TKP)Agency fee for ad impressions (CPM)
REALISIERT: BruttopreisREALIZED: Gross price
PROGNOSE: Bruttopreis inkl. ZuschlägeFORECAST: Gross price incl. surcharges
REALISIERT: Bruttopreis inkl. ZuschlägeREALIZED: Gross price incl. surcharges
Kosten (brutto) ohne ZuschlägeCost (gross) without surcharges
REALISIERT: Kosten (brutto) ohne ZuschlägeREALIZED: Cost (gross) without surcharges
REALISIERT: Preis FC-Zuschlag (brutto)REALIZED: Price FC surcharge (gross)
REALISIERT: Preis Targetingzuschlag (brutto)REALIZED: Price targeting surcharge (gross)
REALISIERT: Preis Anschnittzuschlag (brutto)REALIZED: Price bleed surcharge (gross)
REALISIERT: Preis Farbzuschlag (brutto)REALIZED: Price color surcharge (gross)
REALISIERT: Preis Platzierungszuschlag (brutto)REALIZED: Price position surcharge (gross)
REALISIERT: Preis Onlinezuschlag (brutto)REALIZED: Price online surcharge (gross)
PROGNOSE: Preis FC-Zuschlag (N)FORECAST: Price FC surcharge (N)
PROGNOSE: Preis FC-Zuschlag (N/N)FORECAST: Price FC surcharge (N/N)
PROGNOSE: Preis FC-Zuschlag (N/N/N)FORECAST: Price FC surcharge (N/N/N)
REALISIERT: Preis FC-Zuschlag (N)REALIZED: Price FC surcharge (N)
REALISIERT: Preis FC-Zuschlag (N/N)REALIZED: Price FC surcharge (N/N)
REALISIERT: Preis FC-Zuschlag (N/N/N)REALIZED: Price FC surcharge (N/N/N)
PROGNOSE: Kosten FC-Zuschlag (N)FORECAST: Cost FC surcharge (N)
PROGNOSE: Kosten FC-Zuschlag (N/N)FORECAST: Cost FC surcharge (N/N)
PROGNOSE: Kosten FC-Zuschlag (N/N/N)FORECAST: Cost FC surcharge (N/N/N)
REALISIERT: Kosten FC-Zuschlag (N)REALIZED: Cost FC surcharge (N)
REALISIERT: Kosten FC-Zuschlag (N/N)REALIZED: Cost FC surcharge (N/N)
REALISIERT: Kosten FC-Zuschlag (N/N/N)REALIZED: Cost FC surcharge (N/N/N)
PROGNOSE: Preis Targetingzuschlag (N)FORECAST: Price targeting surcharge (N)
PROGNOSE: Preis Targetingzuschlag (N/N)FORECAST: Price targeting surcharge (N/N)
PROGNOSE: Preis Targetingzuschlag (N/N/N)FORECAST: Price targeting surcharge (N/N/N)
REALISIERT: Preis Targetingzuschlag (N)REALIZED: Price targeting surcharge (N)
REALISIERT: Preis Targetingzuschlag (N/N)REALIZED: Price targeting surcharge (N/N)
REALISIERT: Preis Targetingzuschlag (N/N/N)REALIZED: Price targeting surcharge (N/N/N)
PROGNOSE: Kosten Targetingzuschlag (N)FORECAST: Cost targeting surcharge (N)
PROGNOSE: Kosten Targetingzuschlag (N/N)FORECAST: Cost targeting surcharge (N/N)
PROGNOSE: Kosten Targetingzuschlag (N/N/N)FORECAST: Cost targeting surcharge (N/N/N)
REALISIERT: Kosten Targetingzuschlag (N)REALIZED: Cost targeting surcharge (N)
REALISIERT: Kosten Targetingzuschlag (N/N)REALIZED: Cost targeting surcharge (N/N)
REALISIERT: Kosten Targetingzuschlag (N/N/N)REALIZED: Cost targeting surcharge (N/N/N)
PROGNOSE: Preis Anschnittzuschlag (N)FORECAST: Price bleed surcharge (N)
PROGNOSE: Preis Anschnittzuschlag (N/N)FORECAST: Price bleed surcharge (N/N)
PROGNOSE: Preis Anschnittzuschlag (N/N/N)FORECAST: Price bleed surcharge (N/N/N)
REALISIERT: Preis Anschnittzuschlag (N)REALIZED: Price bleed surcharge (N)
REALISIERT: Preis Anschnittzuschlag (N/N)REALIZED: Price bleed surcharge (N/N)
REALISIERT: Preis Anschnittzuschlag (N/N/N)REALIZED: Price bleed surcharge (N/N/N)
PROGNOSE: Kosten Anschnittzuschlag (N)FORECAST: Cost bleed surcharge (N)
PROGNOSE: Kosten Anschnittzuschlag (N/N)FORECAST: Cost bleed surcharge (N/N)
PROGNOSE: Kosten Anschnittzuschlag (N/N/N)FORECAST: Cost bleed surcharge (N/N/N)
REALISIERT: Kosten Anschnittzuschlag (N)REALIZED: Cost bleed surcharge (N)
REALISIERT: Kosten Anschnittzuschlag (N/N)REALIZED: Cost bleed surcharge (N/N)
REALISIERT: Kosten Anschnittzuschlag (N/N/N)REALIZED: Cost bleed surcharge (N/N/N)
PROGNOSE: Preis Farbzuschlag (N)FORECAST: Price color surcharge (N)
PROGNOSE: Preis Farbzuschlag (N/N)FORECAST: Price color surcharge (N/N)
PROGNOSE: Preis Farbzuschlag (N/N/N)FORECAST: Price color surcharge (N/N/N)
REALISIERT: Preis Farbzuschlag (N)REALIZED: Price color surcharge (N)
REALISIERT: Preis Farbzuschlag (N/N)REALIZED: Price color surcharge (N/N)
REALISIERT: Preis Farbzuschlag (N/N/N)REALIZED: Price color surcharge (N/N/N)
PROGNOSE: Kosten Farbzuschlag (N)FORECAST: Cost color surcharge (N)
PROGNOSE: Kosten Farbzuschlag (N/N)FORECAST: Cost color surcharge (N/N)
PROGNOSE: Kosten Farbzuschlag (N/N/N)FORECAST: Cost color surcharge (N/N/N)
REALISIERT: Kosten Farbzuschlag (N)REALIZED: Cost color surcharge (N)
REALISIERT: Kosten Farbzuschlag (N/N)REALIZED: Cost color surcharge (N/N)
REALISIERT: Kosten Farbzuschlag (N/N/N)REALIZED: Cost color surcharge (N/N/N)
PROGNOSE: Preis Platzierungszuschlag (N)FORECAST: Price position surcharge (N)
PROGNOSE: Preis Platzierungszuschlag (N/N)FORECAST: Price position surcharge (N/N)
PROGNOSE: Preis Platzierungszuschlag (N/N/N)FORECAST: Price position surcharge (N/N/N)
REALISIERT: Preis Platzierungszuschlag (N)REALIZED: Price position surcharge (N)
REALISIERT: Preis Platzierungszuschlag (N/N)REALIZED: Price position surcharge (N/N)
REALISIERT: Preis Platzierungszuschlag (N/N/N)REALIZED: Price position surcharge (N/N/N)
PROGNOSE: Kosten Platzierungszuschlag (N)FORECAST: Cost position surcharge (N)
PROGNOSE: Kosten Platzierungszuschlag (N/N)FORECAST: Cost position surcharge (N/N)
PROGNOSE: Kosten Platzierungszuschlag (N/N/N)FORECAST: Cost position surcharge (N/N/N)
REALISIERT: Kosten Platzierungszuschlag (N)REALIZED: Cost position surcharge (N)
REALISIERT: Kosten Platzierungszuschlag (N/N)REALIZED: Cost position surcharge (N/N)
REALISIERT: Kosten Platzierungszuschlag (N/N/N)REALIZED: Cost position surcharge (N/N/N)
PROGNOSE: Preis Onlinezuschlag (N)FORECAST: Price online surcharge (N)
PROGNOSE: Preis Onlinezuschlag (N/N)FORECAST: Price online surcharge (N/N)
PROGNOSE: Preis Onlinezuschlag (N/N/N)FORECAST: Price online surcharge (N/N/N)
REALISIERT: Preis Onlinezuschlag (N)REALIZED: Price online surcharge (N)
REALISIERT: Preis Onlinezuschlag (N/N)REALIZED: Price online surcharge (N/N)
REALISIERT: Preis Onlinezuschlag (N/N/N)REALIZED: Price online surcharge (N/N/N)
PROGNOSE: Kosten Onlinezuschlag (N)FORECAST: Cost online surcharge (N)
PROGNOSE: Kosten Onlinezuschlag (N/N)FORECAST: Cost online surcharge (N/N)
PROGNOSE: Kosten Onlinezuschlag (N/N/N)FORECAST: Cost online surcharge (N/N/N)
REALISIERT: Kosten Onlinezuschlag (N)REALIZED: Cost online surcharge (N)
REALISIERT: Kosten Onlinezuschlag (N/N)REALIZED: Cost online surcharge (N/N)
REALISIERT: Kosten Onlinezuschlag (N/N/N)REALIZED: Cost online surcharge (N/N/N)
PROGNOSE: Preis FC-Zuschlag (brutto)FORECAST: Price FC surcharge (gross)
PROGNOSE: Preis Targetingzuschlag (brutto)FORECAST: Price targeting surcharge (gross)
PROGNOSE: Preis Anschnittzuschlag (brutto)FORECAST: Price bleed surcharge (gross)
PROGNOSE: Preis Farbzuschlag (brutto)FORECAST: Price color surcharge (gross)
PROGNOSE: Preis Platzierungszuschlag (brutto)FORECAST: Price position surcharge (gross)
PROGNOSE: Preis Onlinezuschlag (brutto)FORECAST: Price online surcharge (gross)
PROGNOSE: Kosten FC-Zuschlag (brutto)FORECAST: Cost FC surcharge (gross)
REALISIERT: Kosten FC-Zuschlag (brutto)REALIZED: Cost FC surcharge (gross)
PROGNOSE: Kosten Targetingzuschlag (brutto)FORECAST: Cost targeting surcharge (gross)
REALISIERT: Kosten Targetingzuschlag (brutto)REALIZED: Cost targeting surcharge (gross)
PROGNOSE: Kosten Anschnittzuschlag (brutto)FORECAST: Cost bleed surcharge (gross)
REALISIERT: Kosten Anschnittzuschlag (brutto)REALIZED: Cost bleed surcharge (gross)
PROGNOSE: Kosten Farbzuschlag (brutto)FORECAST: Cost color surcharge (gross)
REALISIERT: Kosten Farbzuschlag (brutto)REALIZED: Cost color surcharge (gross)
PROGNOSE: Kosten Platzierungszuschlag (brutto)FORECAST: Cost position surcharge (gross)
REALISIERT: Kosten Platzierungszuschlag (brutto)REALIZED: Cost position surcharge (gross)
PROGNOSE: Kosten Onlinezuschlag (brutto)FORECAST: Cost online surcharge (gross)
REALISIERT: Kosten Onlinezuschlag (brutto)REALIZED: Cost online surcharge (gross)
PROGNOSE: Preis Zuschläge gesamt (brutto)FORECAST: Price surcharges total (gross)
PROGNOSE: Preis Zuschläge gesamt (N)FORECAST: Price surcharges total (N)
PROGNOSE: Preis Zuschläge gesamt (N/N)FORECAST: Price surcharges total (N/N)
PROGNOSE: Preis Zuschläge gesamt (N/N/N)FORECAST: Price surcharges total (N/N/N)
REALISIERT: Preis Zuschläge gesamt (brutto)REALIZED: Price surcharges total (gross)
REALISIERT: Preis Zuschläge gesamt (N)REALIZED: Price surcharges total (N)
REALISIERT: Preis Zuschläge gesamt (N/N)REALIZED: Price surcharges total (N/N)
REALISIERT: Preis Zuschläge gesamt (N/N/N)REALIZED: Price surcharges total (N/N/N)
PROGNOSE: Kosten Zuschläge gesamt (brutto)FORECAST: Cost surcharges total (gross)
PROGNOSE: Kosten Zuschläge gesamt (N)FORECAST: Cost surcharges total (N)
PROGNOSE: Kosten Zuschläge gesamt (N/N)FORECAST: Cost surcharges total (N/N)
PROGNOSE: Kosten Zuschläge gesamt (N/N/N)FORECAST: Cost surcharges total (N/N/N)
REALISIERT: Kosten Zuschläge gesamt (brutto)REALIZED: Cost surcharges total (gross)
REALISIERT: Kosten Zuschläge gesamt (N)REALIZED: Cost surcharges total (N)
REALISIERT: Kosten Zuschläge gesamt (N/N)REALIZED: Cost surcharges total (N/N)
REALISIERT: Kosten Zuschläge gesamt (N/N/N)REALIZED: Cost surcharges total (N/N/N)
PROGNOSE: CPV (brutto)FORECAST: CPV (gross)
REALISIERT: CPV (brutto)REALIZED: CPV (gross)
PROGNOSE: CPV (N)FORECAST: CPV (N)
REALISIERT: CPV (N)REALIZED: CPV (N)
REALISIERT: CPV (N/N)REALIZED: CPV (N/N)
PROGNOSE: CPV (N/N/N)FORECAST: CPV (N/N/N)
REALISIERT: CPV (N/N/N)REALIZED: CPV (N/N/N)
PROGNOSE: CPV in Zielgruppe (N/N/N)FORECAST: CPV in target group (N/N/N)
REALISIERT: CPV in Zielgruppe (N/N/N)REALIZED: CPV in target group (N/N/N)
PROGNOSE: CPV inkl. Sonderkosten (brutto)FORECAST: CPV incl. special charges (gross)
REALISIERT: CPV inkl. Sonderkosten (brutto)REALIZED: CPV incl. special charges (gross)
PROGNOSE: CPV inkl. Sonderkosten (N)FORECAST: CPV incl. special charges (N)
REALISIERT: CPV inkl. Sonderkosten (N)REALIZED: CPV incl. special charges (N)
PROGNOSE: CPV inkl. Sonderkosten (N/N)FORECAST: CPV incl. special charges (N/N)
REALISIERT: CPV inkl. Sonderkosten (N/N)REALIZED: CPV incl. special charges (N/N)
PROGNOSE: CPV inkl. Sonderkosten (N/N/N)FORECAST: CPV incl. special charges (N/N/N)
REALISIERT: CPV inkl. Sonderkosten (N/N/N)REALIZED: CPV incl. special charges (N/N/N)
PROGNOSE: CPV in Zielgruppe inkl. Sonderkosten (N/N/N)FORECAST: CPV in target group incl. special charges (N/N/N)
REALISIERT: CPV in Zielgruppe inkl. Sonderkosten (N/N/N)REALIZED: CPV in target group incl. special charges (N/N/N)
PROGNOSE: Volumen inkl. NaturalrabattFORECAST: Volume incl. discount-in-kind
Naturalrabatt (%)Discount-in-kind (%)
PROGNOSE: Naturalrabatt (Volumen)FORECAST: Discount-in-kind (volume)
Preis (N)Price (N)
Preis (N/N)Price (N/N)
Preis (N/N/N)Price (N/N/N)
Effektiver Preis (N)Effective price (N)
Effektiver Preis (N/N)Effective price (N/N)
PROGNOSE: Effektiver Preis (N/N) inkl. SteuerbausteineFORECAST: Effective price (N/N) incl. tax component
Effektiver Preis (N/N/N)Effective price (N/N/N)
PROGNOSE: Effektiver Preis (N/N/N) inkl. SteuerbausteineFORECAST: Effective price (N/N/N) incl. tax component
Kosten (brutto) inkl. Sonderkosten und NaturalrabattCost (gross) including special charges and discount-in-kind
Gesamtrabatt (%)Total discount (%)
PROGNOSE: NaturalrabattDiscount-in-kind
Kosten (brutto) inkl. NaturalrabattCost (gross) including discount-in-kind
Bruttopreis inkl. AufschlägeGross price including surcharges
REALISIERT: SkontoREALIZED: Cash discount
PROGNOSE: Netto-Reichweite in Zielgruppe in %FORECAST: Net reach in target group in %
PROGNOSE: Reichweite in Zielgruppe in %, qualifiziertFORECAST: Net reach in target group in %, qualified
PROGNOSE: eff. CPC (N)FORECAST: eff. CPC (N)
PROGNOSE: eff. CPC (N/N/N)FORECAST: eff. CPC (N/N/N)
REALISIERT: eff. CPC (N)REALIZED: eff. CPC (N)
REALISIERT: eff. CPC (N/N)REALIZED: eff. CPC (N/N)
REALISIERT: eff. CPC (N/N/N)REALIZED: eff. CPC (N/N/N)
PROGNOSE: eff. TKP (N)FORECAST: eff. CPM (N)
REALISIERT: eff. TKP (N)REALIZED: eff. CPM (N)
REALISIERT: eff. TKP (N/N) inkl. SonderkostenREALIZED: eff. CPM (N/N) incl. special charges
PROGNOSE: eff. TKP (N/N/N) inkl. SonderkostenFORECAST: eff. CPM (N/N/N)
REALISIERT: eff. TKP (N/N/N) inkl. SonderkostenREALIZED: eff. CPM (N/N/N) incl. special charges
PROGNOSE: TKP in ZG (N/N/N)FORECAST: CPM in TG (N/N/N)
REALISIERT: TKP in ZG (N/N/N)REALIZED: CPM in TG (N/N/N)
PROGNOSE: TKP in ZG (N/N/N), qualifiziertFORECAST: CPM in TG (N/N/N), qualified
PROGNOSE: GRPFORECAST: GRP
PROGNOSE: GRP qualifiziertFORECAST: GRP, qualified
PROGNOSE: ConversionsFORECAST: Conversions
PROGNOSE: Views in ZielgruppeFORECAST: Views in Targetgroup
REALISIERT: Views in ZielgruppeREALIZED: Views in Targetgroup
PROGNOSE: Unique Impressions in der ZGFORECAST: Unique impressions in TG
PROGNOSE: Unique Impressions in der ZG, qualifiziertFORECAST: Unique impressions in TG, qualified
PROGNOSE: Share of Voice Unique ImpressionsFORECAST: Share of voice unique impressions
PROGNOSE: Impressions in der ZGFORECAST: AIs in TG
PROGNOSE: Impressions in der ZG, qualifiziertFORECAST: AIs in TG, qualified
PROGNOSE: Impressions , qualifiziertFORECAST: AIs, qualified
PROGNOSE: Cost per GRP (N/N/N)FORECAST: Cost per GRP (N/N/N)
REALISIERT: Cost per GRP (N/N/N)REALIZED: Cost per GRP (N/N/N)
PROGNOSE: Cost per GRP (N/N/N), qualifiziertFORECAST: Cost per GRP, qualified (N/N/N)
REALISIERT: Cost per GRP (N/N/N), qualifiziertREALIZED: Cost per GRP (N/N/N), qualified
PROGNOSE: eff. TKP (Brutto)FORECASE: eff. CPM (gross)
PROGNOSE: eff. CPC (Brutto)FORECASE: eff. CPC (gross)
AbrechnungseinheitInvoicing unit
PROGNOSE: Mediakosten (brutto, Fremdwährung) ohne ZuschlägeFORECAST: Cost media (gross, foreign currency) without surcharges
PROGNOSE: Mediakosten (N, Fremdwährung) ohne ZuschlägeFORECAST: Cost media (N, foreign currency) without surcharges
PROGNOSE: Mediakosten (N/N, Fremdwährung) ohne ZuschlägeFORECAST: Cost media (N/N, foreign currency) without surcharges
PROGNOSE: Mediakosten (N/N/N, Fremdwährung) ohne ZuschlägeFORECAST: Cost media (N/N/N, foreign currency) without surcharges
REALISIERT: Mediakosten (brutto, Fremdwährung) ohne ZuschlägeREALIZED: Cost media (gross, foreign currency) without surcharges
REALISIERT: Mediakosten (N, Fremdwährung) ohne ZuschlägeREALIZED: Cost media (N, foreign currency) without surcharges
REALISIERT: Mediakosten (N/N, Fremdwährung) ohne ZuschlägeREALIZED: Cost media (N/N, foreign currency) without surcharges
REALISIERT: Mediakosten (N/N/N, Fremdwährung) ohne ZuschlägeREALIZED: Cost media (N/N/N, foreign currency) without surcharges
PROGNOSE: Sonderkosten gesamt (brutto, Fremdwährung)FORECAST: Cost special charges (gross, foreign currency)
PROGNOSE: Sonderkosten gesamt (N, Fremdwährung)FORECAST: Cost special charges (N, foreign currency)
PROGNOSE: Sonderkosten gesamt (N/N, Fremdwährung)FORECAST: Cost special charges (N/N, foreign currency)
PROGNOSE: Sonderkosten gesamt (N/N/N), Fremdwährung)FORECAST: Cost special charges (N/N/N, foreign currency)
REALISIERT: Sonderkosten gesamt (brutto, Fremdwährung)REALIZED: Cost special charges (gross, foreign currency)
REALISIERT: Sonderkosten gesamt (N, Fremdwährung)REALIZED: Cost special charges (N, foreign currency)
REALISIERT: Sonderkosten gesamt (N/N, Fremdwährung)REALIZED: Cost special charges (N/N, foreign currency)
REALISIERT: Sonderkosten gesamt (N/N/N), Fremdwährung)REALIZED: Cost special charges (N/N/N, foreign currency)
PROGNOSE: Kosten Zuschläge gesamt (brutto, Fremdwährung)FORECAST: Cost surcharges total (gross, foreign currency)
PROGNOSE: Kosten Zuschläge gesamt (N, Fremdwährung)FORECAST: Cost surcharges total (N, foreign currency)
PROGNOSE: Kosten Zuschläge gesamt (N/N, Fremdwährung)FORECAST: Cost surcharges total (N/N, foreign currency)
PROGNOSE: Kosten Zuschläge gesamt (N/N/N), Fremdwährung)FORECAST: Cost surcharges total (N/N/N, foreign currency)
REALISIERT: Kosten Zuschläge gesamt (brutto, Fremdwährung)REALIZED: Cost surcharges total (gross, foreign currency)
REALISIERT: Kosten Zuschläge gesamt (N, Fremdwährung)REALIZED: Cost surcharges total (N, foreign currency)
REALISIERT: Kosten Zuschläge gesamt (N/N, Fremdwährung)REALIZED: Cost surcharges total (N/N, foreign currency)
REALISIERT: Kosten Zuschläge gesamt (N/N/N), Fremdwährung)REALIZED: Cost surcharges total (N/N/N, foreign currency)
PROGNOSE: Kosten Media (brutto, Fremdwährung) inkl. Zuschläge und SonderkostenFORECAST: Cost media (gross, foreign currency) incl. surcharges and special charges
PROGNOSE: Kosten Media (N, Fremdwährung) inkl. Zuschläge und SonderkostenFORECAST: Cost media (N, foreign currency) incl. surcharges and special charges
PROGNOSE: Kosten Media (N/N, Fremdwährung) inkl. Zuschläge und SonderkostenFORECAST: Cost media (N/N, foreign currency) incl. surcharges and special charges
PROGNOSE: Kosten Media (N/N/N, Fremdwährung) inkl. Zuschläge und SonderkostenFORECAST: Cost media (N/N/N, foreign currency) incl. surcharges and special charges
REALISIERT: Kosten Media (brutto, Fremdwährung) inkl. Zuschläge und SonderkostenREALIZED: Cost media (gross, foreign currency) incl. surcharges and special charges
REALISIERT: Kosten Media (N, Fremdwährung) inkl. Zuschläge und SonderkostenREALIZED: Cost media (N, foreign currency) incl. surcharges and special charges
REALISIERT: Kosten Media (N/N, Fremdwährung) inkl. Zuschläge und SonderkostenREALIZED: Cost media (N/N, foreign currency) incl. surcharges and special charges
REALISIERT: Kosten Media (N/N/N, Fremdwährung) inkl. Zuschläge und SonderkostenREALIZED: Cost media (N/N/N, foreign currency) incl. surcharges and special charges
Abrechnungsvolumen MediaMedia volume for invoicing
REALISIERT: Kosten (brutto)REALIZED: Cost (gross)
PROGNOSE: Kosten (N/N) inkl. HonorarCost (N/N) incl. agency fees
REALISIERT: Kosten (N/N) inkl. HonorarREALIZED: Cost (N/N) incl. agency fees
PROGNOSE: Steuerbausteine (N/N)FORECAST: Cost Tax Components (N/N)
PROGNOSE: Steuerbausteine (N/N/N)FORECAST: Cost Tax Components (N/N/N)
PROGNOSE: Kosten Media (N/N) inkl. Zuschläge, Sonderkosten und SteuerbausteinenFORECAST: Cost Media (N/N) incl. surcharges, special charges and tax components
REALISIERT: Kosten Media (N/N) inkl. Zuschläge, Sonderkosten und SteuerbausteinenREALIZED: Cost Media (N/N) incl. surcharges, special charges and tax components
PROGNOSE: Kosten Media (N/N/N) inkl. Zuschläge, Sonderkosten und SteuerbausteinenFORECAST: Cost Media (N/N/N) incl. surcharges, special charges and tax components
REALISIERT: Kosten Media (N/N/N) inkl. Zuschläge, Sonderkosten und SteuerbausteinenREALIZED: Cost Media (N/N/N) incl. surcharges, special charges and tax components
PROGNOSE: Kosten Media (N/N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren und Steuerbausteinen.FORECAST: Cost Media (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax component
PROGNOSE: Kosten Media (N/N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren, Steuerbausteinen und MwSt.FORECAST: Cost Media (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax component and VAT
REALISIERT: Steuerbausteine (N/N)REALIZED: Cost Tax Components (N/N)
REALISIERT: Steuerbausteine (N/N/N)REALIZED: Cost Tax Components (N/N/N)
REALISIERT: Kosten Media (N/N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren und Steuerbausteinen.REALIZED: Cost Media (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax component
REALISIERT: Kosten Media (N/N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren, Steuerbausteinen und MwSt.REALIZED: Cost Media (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax component and VAT
REALISIERT: Kosten (N/N) inkl. Honorar, techn. Kosten und Mwst.REALIZED: Cost (N/N) incl. agency fees, technical cost and VAT
REALISIERT: Kosten (N/N/N) inkl. Honorar, techn. Kosten und Mwst.REALIZED: Cost (N/N/N) including agency fees, technical cost and VAT
REALISIERT: Viewability (% der Gesamt-Impressions)REALIZED: Viewability (% of total AIs)
REALISIERT: Viewability (% der messbaren Impressions)REALIZED: Viewability (% of measurable AIs)
PROGNOSE: Viewability (% der messbaren Impressions)FORECAST: Viewability (% of measurable AIs)
PROGNOSE: Viewable ImpressionsFORECAST: Viewable Impressions
PROGNOSE: Measurable ImpressionsFORECAST: Measurable ad impressions
Measurability (%)Measurability (%)
REALISIERT: Kosten (brutto) inkl. SonderkostenREALIZED: Cost (gross) including special charges
REALISIERT: Kosten (brutto) inkl. Sonderkosten und NaturalrabattREALIZED: Cost (gross) including special charges and discount-in-kind
Auslieferungssoll (Naturalrabatt)Expected delivery (discount-in-kind)
Auslieferungssoll ohne NaturalrabattExpected delivery w/o discount-in-kind
REALISIERT: Gesamtrabatt (%)REALIZED: Total discount (%)
REALISIERT: NaturalrabattREALIZED: Discount-in-kind
REALISIERT: Kosten (brutto) inkl. NaturalrabattREALIZED: Cost (gross) including discount-in-kind
PROGNOSE: GesamtrabattTotal discount
REALISIERT: GesamtrabattREALIZED: Total discount
PROGNOSE: GesamthonorarFORECAST: Total fee
REALISIERT: GesamthonorarREALIZED: Total fee
Volumenbasiertes HonorarVolume-based agency fee
REALISIERT: Volumenbasiertes HonorarREALIZED: Volume-based agency fee
REALISIERT: Honorar für Conversions (Summe)REALIZED: Agency fee for conversions (sum)
REALISIERT: Honorar für Clicks (Summe)REALIZED: Agency fee for clicks (sum)
REALISIERT: Honorar für Impressions (Summe)REALIZED: Agency fee for ad impressions (sum)
REALISIERT: Conversions inkl. NaturalrabattREALIZED: Conversions including discount-in-kind
REALISIERT: Conversion-RateREALIZED: Conversion rate
PROGNOSE: Prozentuale Honorare und AT (gesamt)FORECAST: Percentage-based agency fees and non-standard fees (total)
REALISIERT: Prozentuale Honorare und AT (gesamt)REALIZED: Percentage-based agency fees and non-standard (total)
Außertarifliche Vergütung (gesamt)Non-standard remuneration (total)
REALISIERT: Außertarifliche Vergütung (gesamt)REALIZED: Non-standard remuneration (total)
REALISIERT: AEREALIZED: Agency commission
PROGNOSE: Kosten (N/N) inkl. Honorar, techn. KostenCost (N/N) incl. agency fees and technical cost
REALISIERT: Kosten (N/N) inkl. Honorar und techn. KostenREALIZED: Cost (N/N) incl. agency fees and technical cost
REALISIERT: Kosten (N/N/N) inkl. Honorar und techn. KostenREALIZED: Cost (N/N/N) including agency fees and technical cost
PROGNOSE: Kosten (N/N/N) inkl. Sonderkosten und Honorar auf MediaFORECAST: Cost (N/N/N) incl. special charges and fee on media cost
REALISIERT: Kosten (N/N/N) inkl. Sonderkosten und Honorar auf MediaREALIZED: Cost (N/N/N) incl. special charges and fee on media cost
REALISIERT: Netto-Reichweite in Zielgruppe in %REALIZED: Net reach in target group in %
REALISIERT: Reichweite in Zielgruppe in %, qualifiziertREALIZED: Net reach in target group in %, qualified
REALISIERT: Naturalrabatt (Volumen)REALIZED: Discount-in-kind (volume)
REALISIERT: Honorar auf AT-fähige RabatteREALIZED: Agency fees on discounts qualifying as non-standard
REALISIERT: Honorar auf NaturalrabattREALIZED: Agency fee on discount-in-kind
REALISIERT: Honorar auf KostenREALIZED: Agency fee on media cost
REALISIERT: View-Through RateREALIZED: View-Through Rate
REALISIERT: Click-Through-RateREALIZED: Click-through rate
REALISIERT: View-Through Rate (IAB)REALIZED: View-Through Rate (IAB)
REALISIERT: eff. CPC (N/N/N) inkl. HonorarREALIZED: eff. CPC (N/N/N) incl. agency fees
PROGNOSE: Kosten (N/N/N) inkl. HonorarCost (N/N/N) including agency fees
REALISIERT: Kosten (N/N/N) inkl. HonorarREALIZED: Cost (N/N/N) including agency fees
REALISIERT: eff. TKP (N/N/N) inkl. HonorarREALIZED: eff. CPM (N/N/N) incl. agency fees
REALISIERT: TKP in ZG (N/N/N), qualifiziertREALIZED: CPM in TG (N/N/N), qualified
REALISIERT: GRPREALIZED: GRP
REALISIERT: GRP qualifiziertREALIZED: GRP qualified
REALISIERT: Unique Impressions in der ZGREALIZED: Unique impressions in TG
REALISIERT: Unique Impressions in der ZG, qualifiziertREALIZED: Unique impressions in TG, qualified
REALISIERT: Share of Voice Unique ImpressionsREALIZED: Share of voice unique impressions
PROGNOSE: Kosten (N/N/N) inkl. techn. KostenFORECAST: Cost (N/N/N) including technical cost
REALISIERT: Kosten (N/N/N) inkl. techn. KostenREALIZED: Cost (N/N/N) including technical cost
PROGNOSE: Impressions inkl. PufferFORECAST: Ad impressions incl. buffer
PROGNOSE: Clicks inkl. PufferFORECAST: Clicks incl. buffer
PROGNOSE: Views inkl. PufferFORECAST: Views incl. buffer
PROGNOSE: Technische Kosten (für Werbetreibenden)FORECAST: Technical cost (for advertiser)
REALISIERT: Technische Kosten (für Werbetreibenden)REALIZED: Technical cost (for advertiser)
PROGNOSE: Technische Kosten (für Agentur)FORECAST: Technical cost (for agency)
REALISIERT: Technische Kosten (für Agentur)REALIZED: Technical cost (for agency)
PROGNOSE: Technische KostenFORECAST: Technical cost
REALISIERT: Technische KostenREALIZED: Technical cost
REALISIERT: Öffnungsrate (%)REALIZED: Opening rate (%)
REALISIERT: TKP (N/N/N) inkl. Honorar und techn. KostenREALIZED: CPM (N/N/N) including agency fees and technical cost
PROGNOSE: TKP Unique (N/N/N) inkl. Zuschläge, Sonderkosten, techn. Kosten, Honorare und SteuerFORECAST: CPM Unique (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax
REALISIERT: TKP Unique (N/N/N) inkl. Zuschläge, Sonderkosten, techn. Kosten, Honorare und SteuerREALIZED: CPM Unique (N/N/N) incl. surcharges, special charges, techn. cost, fees and tax
REALISIERT: OTSREALIZED: OTS
PROGNOSE: Unique ImpressionsFORECAST: Unique impressions
REALISIERT: Impressions in der ZGREALIZED: AIs in TG
REALISIERT: Impressions in der ZG, qualifiziertREALIZED: AIs in TG, qualified
REALISIERT: Impressions, qualifiziertREALIZED: AIs, qualified
ErfüllungsgradDelivery rate
REALISIERT: VolumenREALIZED: Volume
REALISIERT: Volumen (ohne Naturalrabatt)REALIZED: Volume (w/o discount-in-kind)
FixhonorarFixed agency fee
PROGNOSE: Honorar auf AT-fähige RabatteFORECAST: Agency fees on discounts qualifying as non-standard
PROGNOSE: Honorar auf NaturalrabattAgency fee on discount-in-kind
PROGNOSE: Honorar auf MediakostenAgency fees on media cost
PROGNOSE: Kosten (N/N) inkl. Honorar, techn. Kosten und Mwst.Cost (N/N) incl. agency fees, techn. cost and VAT
PROGNOSE: eff. TKP (N/N/N) inkl. HonorarFORECAST: eff. CPM (N/N/N) incl. agency fee
PROGNOSE: eff. CPC (N/N/N) inkl. HonorarFORECAST: eff. CPC (N/N/N) incl. agency fee
PROGNOSE: TKP (N/N/N) inkl. Honorar und techn. KostenFORECAST: CPM (N/N/N) including agency fee and technical costs
PROGNOSE: Honorar für Conversions (Summe)FORECAST: Agency fee for conversions (sum)
PROGNOSE: Honorar für Clicks (Summe)FORECAST: Agency fee for clicks (total)
PROGNOSE: Honorar für Impressions (Summe)FORECAST: Agency fee for ad impressions (sum)
AuslieferungssollExpected delivery
AuslieferungsstandDelivery status
Werbeform-FormateCreative formats
Werbeformen mit FormatenCreatives with formats
WerbeformtypenCreative & combination types
PlatzierungPlacement
Publisher country codePublisher country code
CreditorCreditor
PROGNOSE: eff. CpC (n/n/n) inkl. Honorar und technischer KostenFORECAST: eff. CPC (N/N/N) incl. agency fee and technical cost
REALISIERT: eff. CpC (n/n/n) inkl. Honorar und technischer KostenREALIZED: eff. CPC (N/N/N) incl. agency fee and technical cost
PROGNOSE: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten und HonorarenFORECAST: Cost Media (N/N) incl. surcharges, special charges, techn. cost and fees
REALISIERT: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten und HonorarenREALIZED: Cost Media (N/N) incl. surcharges, special charges, techn. cost and fees
PROGNOSE: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten und HonorarenFORECAST: Cost Media (N/N) incl. surcharges, special charges and fees
REALISIERT: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten und HonorarenREALIZED: Cost Media (N/N) incl. surcharges, special charges and fees
PROGNOSE: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, Honoraren und MwSt.FORECAST: Cost Media (N/N) incl. surcharges, special charges, fees and VAT
REALISIERT: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, Honoraren und MwSt.REALIZED: Cost Media (N/N) incl. surcharges, special charges, fees and VAT
PROGNOSE: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren und MwSt.FORECAST: Cost Media (N/N) incl. surcharges, special charges, techn. cost, fees and VAT
REALISIERT: Kosten Media (N/N) inkl. Zuschlägen, Sonderkosten, techn. Kosten, Honoraren und MwSt.REALIZED: Cost Media (N/N) incl. surcharges, special charges, techn. cost, fees and VAT
PROGNOSE: Kosten Media (N/N/N) inkl. techn. Kosten und MwSt.FORECAST: Cost media (N/N/N) incl. techn. cost and VAT
REALISIERT: Kosten Media (N/N/N) inkl. techn. Kosten und MwSt.REALIZED: Cost media (N/N/N) incl. techn. cost and VAT
PROGNOSE: Kosten Media (N/N/N) inkl. Sonderkosten, techn. Kosten und MwSt.FORECAST: Cost media (N/N/N) incl. special charges, techn. cost and VAT
REALISIERT: Kosten Media (N/N/N) inkl. Sonderkosten, techn. Kosten und MwSt.REALIZED: Cost media (N/N/N) incl. special charges, techn. cost and VAT
REALISIERT: Sonderkosten (brutto)REALIZED: Cost special charges (gross)
ErscheinungsdatumIssue date
Kalenderwoche (CLP)Calendar Week (CLP)
REALISIERT: Kosten (Adserver)REALIZED: Cost (Adserver)
REALISIERT: Kosten (N) inkl. SonderkostenREALIZED: Cost (N) including special charges
REALISIERT: Kosten (N)REALIZED: Cost (N)
REALISIERT: Kosten (N/N) inkl. SonderkostenREALIZED: Cost (N/N) incl. special charges
REALISIERT: Kosten (N/N)REALIZED: Cost (N/N)
REALISIERT: Kosten (N/N/N) inkl. SonderkostenREALIZED: Cost (N/N/N) incl. special charges
REALISIERT: Kosten (N/N/N)REALIZED: Cost (N/N/N)
Laufzeit (gesamt)Runtime (total)
GrammaturGrammage
AnlieferadresseMaterial address
PROGNOSE: WechselkursFORECAST: Exchange rate
REALISIERT: WechselkursREALIZED: Exchange rate
PROGNOSE: Tarif-Rabatt auf Media und ZuschlägeStandard discount on media and surcharges
REALISIERT: Tarif-RabattREALIZED: Standard discount
PROGNOSE: Kosten nach Tarif-RabattCost after Standard discount
REALISIERT: Kosten nach Tarif-RabattREALIZED: Cost after Standard discount
PROGNOSE: Sonder-Rabatt (AT) auf Media und ZuschlägeSpecial discount (non-standard) on media and surcharges
REALISIERT: Sonder-Rabatt (AT)REALIZED: Special discount (non-standard)
PROGNOSE: Kosten nach Sonder-Rabatt (AT)Cost after Special discount (non-standard)
REALISIERT: Kosten nach Sonder-Rabatt (AT)REALIZED: Cost after Special discount (non-standard)
PROGNOSE: Agentur-Rabatt 1 (AT) auf Media und ZuschlägeAgency discount 1 (non-standard) on media and surcharges
REALISIERT: Agentur-Rabatt 1 (AT)REALIZED: Agency discount 1 (non-standard)
PROGNOSE: Kosten nach Agentur-Rabatt 1 (AT)Cost after Agency discount 1 (non-standard)
REALISIERT: Kosten nach Agentur-Rabatt 1 (AT)REALIZED: Cost after Agency discount 1 (non-standard)
PROGNOSE: Agentur-Rabatt 2 (AT) auf Media und ZuschlägeAgency discount 2 (non-standard) on media and surcharges
REALISIERT: Agentur-Rabatt 2 (AT)REALIZED: Agency discount 2 (non-standard)
PROGNOSE: Kosten nach Agentur-Rabatt 2 (AT)Cost after Agency discount 2 (non-standard)
REALISIERT: Kosten nach Agentur-Rabatt 2 (AT)REALIZED: Cost after Agency discount 2 (non-standard)
InventarpaketInventory Package
Inventarpaket Angebots-IDInventory package proposal ID
Package Order IDPackage Order ID
Angebots-IDProposal ID
Reporting PresetReporting Preset
ZielgruppeZielgruppe
Anzahl FlächenAd spacesnew added in 09.2024
TeilausgabenEditionsnew added in 09.2024
FrequenzFrequencynew added in 09.2024
PROGNOSE: Bruttoreichweiten-FaktorFORECAST: Gross reach factornew added in 09.2024
Geo-TargetingTargeting geographynew added in 09.2024
Zielgruppenpotential (Kampagne)Target group potential (campaign)new added in 09.2024
ZIS-NummerPublication numbernew added in 09.2024
Verbreitete AuflageCirculation distributed copiesnew added in 09.2024
Verkaufte AuflageCirculation paid copiesnew added in 09.2024
AbonnentenCirculation subscriber copiesnew added in 09.2024
EinzelverkaufCirculation single copiesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl.FORECAST: CPM gross reach (gross) incl.new added in 09.2024
PROGNOSE: BRW-TKP (N) inkl.FORECAST: CPM gross reach (N) incl.new added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl.FORECAST: CPM gross reach (NN) incl.new added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl.FORECAST: CPM gross reach (NNN) incl.new added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl.REALIZED: CPM gross reach (gross) incl.new added in 09.2024
REALISIERT: BRW-TKP (N) inkl.REALIZED: CPM gross reach (N) incl.new added in 09.2024
REALISIERT: BRW-TKP (NN) inkl.REALIZED: CPM gross reach (NN) incl.new added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl.REALIZED: CPM gross reach (NNN) incl.new added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. SonderkostenFORECAST: CPM gross reach (gross) incl. special chargesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. SonderkostenFORECAST: CPM gross reach (N) incl. special chargesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. SonderkostenFORECAST: CPM gross reach (NN) incl. special chargesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. SonderkostenFORECAST: CPM gross reach (NNN) incl. special chargesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. SonderkostenREALIZED: CPM gross reach (gross) incl. special chargesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. SonderkostenREALIZED: CPM gross reach (N) incl. special chargesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. SonderkostenREALIZED: CPM gross reach (NN) incl. special chargesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. SonderkostenREALIZED: CPM gross reach (NNN) incl. special chargesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. ZuschlägeFORECAST: CPM gross reach (gross) incl. surchargesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. ZuschlägeFORECAST: CPM gross reach (N) incl. surchargesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. ZuschlägeFORECAST: CPM gross reach (NN) incl. surchargesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. ZuschlägeFORECAST: CPM gross reach (NNN) incl. surchargesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. ZuschlägeREALIZED: CPM gross reach (gross) incl. surchargesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. ZuschlägeREALIZED: CPM gross reach (N) incl. surchargesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. ZuschlägeREALIZED: CPM gross reach (NN) incl. surchargesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. ZuschlägeREALIZED: CPM gross reach (NNN) incl. surchargesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. techn. KostenFORECAST: CPM gross reach (gross) incl. tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. techn. KostenFORECAST: CPM gross reach (N) incl. tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. techn. KostenFORECAST: CPM gross reach (NN) incl. tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. techn. KostenFORECAST: CPM gross reach (NNN) incl. tech. costnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. techn. KostenREALIZED: CPM gross reach (gross) incl. tech. costnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. techn. KostenREALIZED: CPM gross reach (N) incl. tech. costnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. techn. KostenREALIZED: CPM gross reach (NN) incl. tech. costnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. techn. KostenREALIZED: CPM gross reach (NNN) incl. tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. HonorareFORECAST: CPM gross reach (gross) incl. agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. HonorareFORECAST: CPM gross reach (N) incl. agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. HonorareFORECAST: CPM gross reach (NN) incl. agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. HonorareFORECAST: CPM gross reach (NNN) incl. agency feesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. HonorareREALIZED: CPM gross reach (gross) incl. agency feesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. HonorareREALIZED: CPM gross reach (N) incl. agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. HonorareREALIZED: CPM gross reach (NN) incl. agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. HonorareREALIZED: CPM gross reach (NNN) incl. agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, ZuschlägeFORECAST: CPM gross reach (gross) incl. special charges, surchargesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, ZuschlägeFORECAST: CPM gross reach (N) incl. special charges, surchargesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, ZuschlägeFORECAST: CPM gross reach (NN) incl. special charges, surchargesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, ZuschlägeFORECAST: CPM gross reach (NNN) incl. special charges, surchargesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, ZuschlägeREALIZED: CPM gross reach (gross) incl. special charges, surchargesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. Sonderkosten, ZuschlägeREALIZED: CPM gross reach (N) incl. special charges, surchargesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, ZuschlägeREALIZED: CPM gross reach (NN) incl. special charges, surchargesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, ZuschlägeREALIZED: CPM gross reach (NNN) incl. special charges, surchargesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, techn. KostenFORECAST: CPM gross reach (gross) incl. special charges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, techn. KostenFORECAST: CPM gross reach (N) incl. special charges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, techn. KostenFORECAST: CPM gross reach (NN) incl. special charges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, techn. KostenFORECAST: CPM gross reach (NNN) incl. special charges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, techn. KostenREALIZED: CPM gross reach (gross) incl. special charges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. Sonderkosten, techn. KostenREALIZED: CPM gross reach (N) incl. special charges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, techn. KostenREALIZED: CPM gross reach (NN) incl. special charges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, techn. KostenREALIZED: CPM gross reach (NNN) incl. special charges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, HonorareFORECAST: CPM gross reach (gross) incl. special charges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, HonorareFORECAST: CPM gross reach (N) incl. special charges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, HonorareFORECAST: CPM gross reach (NN) incl. special charges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, HonorareFORECAST: CPM gross reach (NNN) incl. special charges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, HonorareREALIZED: CPM gross reach (gross) incl. special charges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. Sonderkosten, HonorareREALIZED: CPM gross reach (N) incl. special charges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, HonorareREALIZED: CPM gross reach (NN) incl. special charges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, HonorareREALIZED: CPM gross reach (NNN) incl. special charges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. Zuschläge, techn. KostenFORECAST: CPM gross reach (gross) incl. surcharges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. Zuschläge, techn. KostenFORECAST: CPM gross reach (N) incl. surcharges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. Zuschläge, techn. KostenFORECAST: CPM gross reach (NN) incl. surcharges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. Zuschläge, techn. KostenFORECAST: CPM gross reach (NNN) incl. surcharges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. Zuschläge, techn. KostenREALIZED: CPM gross reach (gross) incl. surcharges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. Zuschläge, techn. KostenREALIZED: CPM gross reach (N) incl. surcharges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. Zuschläge, techn. KostenREALIZED: CPM gross reach (NN) incl. surcharges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. Zuschläge, techn. KostenREALIZED: CPM gross reach (NNN) incl. surcharges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. Zuschläge, HonorareFORECAST: CPM gross reach (gross) incl. surcharges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. Zuschläge, HonorareFORECAST: CPM gross reach (N) incl. surcharges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. Zuschläge, HonorareFORECAST: CPM gross reach (NN) incl. surcharges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. Zuschläge, HonorareFORECAST: CPM gross reach (NNN) incl. surcharges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. Zuschläge, HonorareREALIZED: CPM gross reach (gross) incl. surcharges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. Zuschläge, HonorareREALIZED: CPM gross reach (N) incl. surcharges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. Zuschläge, HonorareREALIZED: CPM gross reach (NN) incl. surcharges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. Zuschläge, HonorareREALIZED: CPM gross reach (NNN) incl. surcharges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. techn. Kosten, HonorareFORECAST: CPM gross reach (gross) incl. tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. techn. Kosten, HonorareFORECAST: CPM gross reach (N) incl. tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. techn. Kosten, HonorareFORECAST: CPM gross reach (NN) incl. tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. techn. Kosten, HonorareFORECAST: CPM gross reach (NNN) incl. tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. techn. Kosten, HonorareREALIZED: CPM gross reach (gross) incl. tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. techn. Kosten, HonorareREALIZED: CPM gross reach (N) incl. tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. techn. Kosten, HonorareREALIZED: CPM gross reach (NN) incl. tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. techn. Kosten, HonorareREALIZED: CPM gross reach (NNN) incl. tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, techn. KostenFORECAST: CPM gross reach (gross) incl. special charges, surcharges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, techn. KostenFORECAST: CPM gross reach (N) incl. special charges, surcharges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, techn. KostenFORECAST: CPM gross reach (NN) incl. special charges, surcharges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, techn. KostenFORECAST: CPM gross reach (NNN) incl. special charges, surcharges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, techn. KostenREALIZED: CPM gross reach (gross) incl. special charges, surcharges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, techn. KostenREALIZED: CPM gross reach (N) incl. special charges, surcharges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, techn. KostenREALIZED: CPM gross reach (NN) incl. special charges, surcharges, tech. costnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, techn. KostenREALIZED: CPM gross reach (NNN) incl. special charges, surcharges, tech. costnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, HonorareFORECAST: CPM gross reach (gross) incl. special charges, surcharges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, HonorareFORECAST: CPM gross reach (N) incl. special charges, surcharges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, HonorareFORECAST: CPM gross reach (NN) incl. special charges, surcharges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, HonorareFORECAST: CPM gross reach (NNN) incl. special charges, surcharges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, HonorareREALIZED: CPM gross reach (gross) incl. special charges, surcharges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, HonorareREALIZED: CPM gross reach (N) incl. special charges, surcharges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, HonorareREALIZED: CPM gross reach (NN) incl. special charges, surcharges, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, HonorareREALIZED: CPM gross reach (NNN) incl. special charges, surcharges, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, techn. Kosten, HonorareFORECAST: CPM gross reach (gross) incl. special charges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, techn. Kosten, HonorareFORECAST: CPM gross reach (N) incl. special charges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, techn. Kosten, HonorareFORECAST: CPM gross reach (NN) incl. special charges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, techn. Kosten, HonorareFORECAST: CPM gross reach (NNN) incl. special charges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, techn. Kosten, HonorareREALIZED: CPM gross reach (gross) incl. special charges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. Sonderkosten, techn. Kosten, HonorareREALIZED: CPM gross reach (N) incl. special charges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, techn. Kosten, HonorareREALIZED: CPM gross reach (NN) incl. special charges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, techn. Kosten, HonorareREALIZED: CPM gross reach (NNN) incl. special charges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. Zuschläge, techn. Kosten, HonorareFORECAST: CPM gross reach (gross) incl. surcharges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. Zuschläge, techn. Kosten, HonorareFORECAST: CPM gross reach (N) incl. surcharges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. Zuschläge, techn. Kosten, HonorareFORECAST: CPM gross reach (NN) incl. surcharges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. Zuschläge, techn. Kosten, HonorareFORECAST: CPM gross reach (NNN) incl. surcharges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. Zuschläge, techn. Kosten, HonorareREALIZED: CPM gross reach (gross) incl. surcharges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. Zuschläge, techn. Kosten, HonorareREALIZED: CPM gross reach (N) incl. surcharges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. Zuschläge, techn. Kosten, HonorareREALIZED: CPM gross reach (NN) incl. surcharges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. Zuschläge, techn. Kosten, HonorareREALIZED: CPM gross reach (NNN) incl. surcharges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, techn. Kosten, HonorareFORECAST: CPM gross reach (gross) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, techn. Kosten, HonorareFORECAST: CPM gross reach (N) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, techn. Kosten, HonorareFORECAST: CPM gross reach (NN) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, techn. Kosten, HonorareFORECAST: CPM gross reach (NNN) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (brutto) inkl. Sonderkosten, Zuschläge, techn. Kosten, HonorareREALIZED: CPM gross reach (gross) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (N) inkl. Sonderkosten, Zuschläge, techn. Kosten, HonorareREALIZED: CPM gross reach (N) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NN) inkl. Sonderkosten, Zuschläge, techn. Kosten, HonorareREALIZED: CPM gross reach (NN) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
REALISIERT: BRW-TKP (NNN) inkl. Sonderkosten, Zuschläge, techn. Kosten, HonorareREALIZED: CPM gross reach (NNN) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl.FORECAST: CPM gross reach in TG (gross) incl.new added in 09.2024
FORECAST: CPM gross reach in TG (N) incl.FORECAST: CPM gross reach in TG (N) incl.new added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl.FORECAST: CPM gross reach in TG (NN) incl.new added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl.FORECAST: CPM gross reach in TG (NNN) incl.new added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl.REALIZED: CPM gross reach in TG (gross) incl.new added in 09.2024
REALIZED: CPM gross reach in TG (N) incl.REALIZED: CPM gross reach in TG (N) incl.new added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl.REALIZED: CPM gross reach in TG (NN) incl.new added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl.REALIZED: CPM gross reach in TG (NNN) incl.new added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. special chargesFORECAST: CPM gross reach in TG (gross) incl. special chargesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. special chargesFORECAST: CPM gross reach in TG (N) incl. special chargesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. special chargesFORECAST: CPM gross reach in TG (NN) incl. special chargesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. special chargesFORECAST: CPM gross reach in TG (NNN) incl. special chargesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. special chargesREALIZED: CPM gross reach in TG (gross) incl. special chargesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. special chargesREALIZED: CPM gross reach in TG (N) incl. special chargesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. special chargesREALIZED: CPM gross reach in TG (NN) incl. special chargesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. special chargesREALIZED: CPM gross reach in TG (NNN) incl. special chargesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. surchargesFORECAST: CPM gross reach in TG (gross) incl. surchargesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. surchargesFORECAST: CPM gross reach in TG (N) incl. surchargesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. surchargesFORECAST: CPM gross reach in TG (NN) incl. surchargesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. surchargesFORECAST: CPM gross reach in TG (NNN) incl. surchargesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. surchargesREALIZED: CPM gross reach in TG (gross) incl. surchargesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. surchargesREALIZED: CPM gross reach in TG (N) incl. surchargesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. surchargesREALIZED: CPM gross reach in TG (NN) incl. surchargesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. surchargesREALIZED: CPM gross reach in TG (NNN) incl. surchargesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. tech. costFORECAST: CPM gross reach in TG (gross) incl. tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. tech. costFORECAST: CPM gross reach in TG (N) incl. tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. tech. costFORECAST: CPM gross reach in TG (NN) incl. tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. tech. costFORECAST: CPM gross reach in TG (NNN) incl. tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. tech. costREALIZED: CPM gross reach in TG (gross) incl. tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. tech. costREALIZED: CPM gross reach in TG (N) incl. tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. tech. costREALIZED: CPM gross reach in TG (NN) incl. tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. tech. costREALIZED: CPM gross reach in TG (NNN) incl. tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. agency feesFORECAST: CPM gross reach in TG (gross) incl. agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. agency feesFORECAST: CPM gross reach in TG (N) incl. agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. agency feesFORECAST: CPM gross reach in TG (NN) incl. agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. agency feesFORECAST: CPM gross reach in TG (NNN) incl. agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. agency feesREALIZED: CPM gross reach in TG (gross) incl. agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. agency feesREALIZED: CPM gross reach in TG (N) incl. agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. agency feesREALIZED: CPM gross reach in TG (NN) incl. agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. agency feesREALIZED: CPM gross reach in TG (NNN) incl. agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. special charges, surchargesFORECAST: CPM gross reach in TG (gross) incl. special charges, surchargesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. special charges, surchargesFORECAST: CPM gross reach in TG (N) incl. special charges, surchargesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. special charges, surchargesFORECAST: CPM gross reach in TG (NN) incl. special charges, surchargesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. special charges, surchargesFORECAST: CPM gross reach in TG (NNN) incl. special charges, surchargesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. special charges, surchargesREALIZED: CPM gross reach in TG (gross) incl. special charges, surchargesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. special charges, surchargesREALIZED: CPM gross reach in TG (N) incl. special charges, surchargesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. special charges, surchargesREALIZED: CPM gross reach in TG (NN) incl. special charges, surchargesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. special charges, surchargesREALIZED: CPM gross reach in TG (NNN) incl. special charges, surchargesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. special charges, tech. costFORECAST: CPM gross reach in TG (gross) incl. special charges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. special charges, tech. costFORECAST: CPM gross reach in TG (N) incl. special charges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. special charges, tech. costFORECAST: CPM gross reach in TG (NN) incl. special charges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. special charges, tech. costFORECAST: CPM gross reach in TG (NNN) incl. special charges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. special charges, tech. costREALIZED: CPM gross reach in TG (gross) incl. special charges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. special charges, tech. costREALIZED: CPM gross reach in TG (N) incl. special charges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. special charges, tech. costREALIZED: CPM gross reach in TG (NN) incl. special charges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. special charges, tech. costREALIZED: CPM gross reach in TG (NNN) incl. special charges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. special charges, agency feesFORECAST: CPM gross reach in TG (gross) incl. special charges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. special charges, agency feesFORECAST: CPM gross reach in TG (N) incl. special charges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. special charges, agency feesFORECAST: CPM gross reach in TG (NN) incl. special charges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. special charges, agency feesFORECAST: CPM gross reach in TG (NNN) incl. special charges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. special charges, agency feesREALIZED: CPM gross reach in TG (gross) incl. special charges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. special charges, agency feesREALIZED: CPM gross reach in TG (N) incl. special charges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. special charges, agency feesREALIZED: CPM gross reach in TG (NN) incl. special charges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. special charges, agency feesREALIZED: CPM gross reach in TG (NNN) incl. special charges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. surcharges, tech. costFORECAST: CPM gross reach in TG (gross) incl. surcharges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. surcharges, tech. costFORECAST: CPM gross reach in TG (N) incl. surcharges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. surcharges, tech. costFORECAST: CPM gross reach in TG (NN) incl. surcharges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. surcharges, tech. costFORECAST: CPM gross reach in TG (NNN) incl. surcharges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. surcharges, tech. costREALIZED: CPM gross reach in TG (gross) incl. surcharges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. surcharges, tech. costREALIZED: CPM gross reach in TG (N) incl. surcharges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. surcharges, tech. costREALIZED: CPM gross reach in TG (NN) incl. surcharges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. surcharges, tech. costREALIZED: CPM gross reach in TG (NNN) incl. surcharges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. surcharges, agency feesFORECAST: CPM gross reach in TG (gross) incl. surcharges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. surcharges, agency feesFORECAST: CPM gross reach in TG (N) incl. surcharges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. surcharges, agency feesFORECAST: CPM gross reach in TG (NN) incl. surcharges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. surcharges, agency feesFORECAST: CPM gross reach in TG (NNN) incl. surcharges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. surcharges, agency feesREALIZED: CPM gross reach in TG (gross) incl. surcharges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. surcharges, agency feesREALIZED: CPM gross reach in TG (N) incl. surcharges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. surcharges, agency feesREALIZED: CPM gross reach in TG (NN) incl. surcharges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. surcharges, agency feesREALIZED: CPM gross reach in TG (NNN) incl. surcharges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. tech. cost, agency feesFORECAST: CPM gross reach in TG (gross) incl. tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. tech. cost, agency feesFORECAST: CPM gross reach in TG (N) incl. tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. tech. cost, agency feesFORECAST: CPM gross reach in TG (NN) incl. tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. tech. cost, agency feesFORECAST: CPM gross reach in TG (NNN) incl. tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. tech. cost, agency feesREALIZED: CPM gross reach in TG (gross) incl. tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. tech. cost, agency feesREALIZED: CPM gross reach in TG (N) incl. tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. tech. cost, agency feesREALIZED: CPM gross reach in TG (NN) incl. tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. tech. cost, agency feesREALIZED: CPM gross reach in TG (NNN) incl. tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. costFORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, tech. costFORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. costFORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. costFORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. costREALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, tech. costREALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. costREALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. costnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. costREALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. costnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, agency feesFORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, agency feesFORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, agency feesFORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, agency feesFORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, agency feesREALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, agency feesREALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, agency feesREALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, agency feesREALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. special charges, tech. cost, agency feesFORECAST: CPM gross reach in TG (gross) incl. special charges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. special charges, tech. cost, agency feesFORECAST: CPM gross reach in TG (N) incl. special charges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. special charges, tech. cost, agency feesFORECAST: CPM gross reach in TG (NN) incl. special charges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. special charges, tech. cost, agency feesFORECAST: CPM gross reach in TG (NNN) incl. special charges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. special charges, tech. cost, agency feesREALIZED: CPM gross reach in TG (gross) incl. special charges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. special charges, tech. cost, agency feesREALIZED: CPM gross reach in TG (N) incl. special charges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. special charges, tech. cost, agency feesREALIZED: CPM gross reach in TG (NN) incl. special charges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. special charges, tech. cost, agency feesREALIZED: CPM gross reach in TG (NNN) incl. special charges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. surcharges, tech. cost, agency feesFORECAST: CPM gross reach in TG (gross) incl. surcharges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. surcharges, tech. cost, agency feesFORECAST: CPM gross reach in TG (N) incl. surcharges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. surcharges, tech. cost, agency feesFORECAST: CPM gross reach in TG (NN) incl. surcharges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. surcharges, tech. cost, agency feesFORECAST: CPM gross reach in TG (NNN) incl. surcharges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. surcharges, tech. cost, agency feesREALIZED: CPM gross reach in TG (gross) incl. surcharges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. surcharges, tech. cost, agency feesREALIZED: CPM gross reach in TG (N) incl. surcharges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. surcharges, tech. cost, agency feesREALIZED: CPM gross reach in TG (NN) incl. surcharges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. surcharges, tech. cost, agency feesREALIZED: CPM gross reach in TG (NNN) incl. surcharges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost, agency feesFORECAST: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost, agency feesFORECAST: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost, agency feesFORECAST: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
FORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost, agency feesFORECAST: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost, agency feesREALIZED: CPM gross reach in TG (gross) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost, agency feesREALIZED: CPM gross reach in TG (N) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost, agency feesREALIZED: CPM gross reach in TG (NN) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
REALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost, agency feesREALIZED: CPM gross reach in TG (NNN) incl. special charges, surcharges, tech. cost, agency feesnew added in 09.2024
PROGNOSE: Pay factor (N/N)FORECAST: Pay factor (N/N)new added in 09.2024
REALISIERT: Pay factor (N/N)REALIZED: Pay factor (N/N)new added in 09.2024
PROGNOSE: Pay factor (N/N/N)FORECAST: Pay factor (N/N/N)new added in 09.2024
REALISIERT: Pay factor (N/N/N)REALIZED: Pay factor (N/N/N)new added in 09.2024
PROGNOSE: Pay factor (N/N) inkl. Zuschlägen und SonderkostenFORECAST: Pay factor (N/N) incl. surcharges and special chargesnew added in 09.2024
REALISIERT: Pay factor (N/N) inkl. Zuschlägen und SonderkostenREALIZED: Pay factor (N/N) incl. surcharges and special chargesnew added in 09.2024
PROGNOSE: Pay factor (N/N/N) inkl. Zuschlägen und SonderkostenFORECAST: Pay factor (N/N/N) incl. surcharges and special chargesnew added in 09.2024
REALISIERT: Pay factor (N/N/N) inkl. Zuschlägen und SonderkostenREALIZED: Pay factor (N/N/N) incl. surcharges and special chargesnew added in 09.2024
FORECAST: Cost Media (gross) incl. discount-in-kindFORECAST: Cost Media (gross) incl. discount-in-kindnew added in 09.2024
REALIZED: Cost Media (gross) incl. discount-in-kindREALIZED: Cost Media (gross) incl. discount-in-kindnew added in 09.2024
PROGNOSE: Kosten Media (brutto) inkl. Zuschlägen, Sonderkosten und NaturalrabattFORECAST: Cost Media (gross) incl. surcharges, special charges and discount-in-kindnew added in 09.2024
REALISIERT: Kosten Media (brutto) inkl. Zuschlägen, Sonderkosten und NaturalrabattREALIZED: Cost Media (gross) incl. surcharges, special charges and discount-in-kindnew added in 09.2024
PROGNOSE: BruttoreichweiteFORECAST: Gross reachnew added in 09.2024
REALISIERT: BruttoreichweiteREALIZED: Gross reachnew added in 09.2024
PROGNOSE: Bruttoreichweite in ZielgruppeFORECAST: Gross reach in target groupnew added in 09.2024
REALISIERT: Bruttoreichweite in ZielgruppeREALIZED: Gross reach in target groupnew added in 09.2024
Steuerbaustein in %Tax Component in %new added in 09.2024
SteuerbausteinTax Componentnew added in 09.2024
PROGNOSE: Kosten Media (N) inkl. Zuschlägen und SonderkostenFORECAST: Cost Media (N) incl. surcharges and special chargesnew added in 09.2024
REALISIERT: Kosten Media (N) inkl. Zuschlägen und SonderkostenREALIZED: Cost Media (N) incl. surcharges and special chargesnew added in 09.2024
PROGNOSE: Kosten Media (N/N) inkl. Zuschlägen und SonderkostenFORECAST: Cost Media (N/N) incl. surcharges and special chargesnew added in 09.2024
REALISIERT: Kosten Media (N/N) inkl. Zuschlägen und SonderkostenREALIZED: Cost Media (N/N) incl. surcharges and special chargesnew added in 09.2024
PROGNOSE: Kosten Media (N/N/N) inkl. Zuschlägen und SonderkostenFORECAST: Cost Media (N/N/N) incl. surcharges and special chargesnew added in 09.2024
REALISIERT: Kosten Media (N/N/N) inkl. Zuschlägen und SonderkostenREALIZED: Cost Media (N/N/N) incl. surcharges and special chargesnew added in 09.2024
Media cost nameMedia cost namenew added in 09.2024
Media cost percentageMedia cost percentagenew added in 09.2024
Discount in kind nameDiscount in kind namenew added in 09.2024
Discount in kind percentageDiscount in kind percentagenew added in 09.2024
Negotiated discounts nameNegotiated discounts namenew added in 09.2024
Negotiated discounts percentageNegotiated discounts percentagenew added in 09.2024
MonateMonthsnew added in 09.2024
ZielgruppenpotentialTarget group potentialnew added in 09.2024
Completed Views AdserverCompleted Views Adservernew added in 10.2024
Completed Views Publisher NegotiatedCompleted Views Publisher Negotiatednew added in 10.2024
FORECAST: Completed viewsFORECAST: Completed viewsnew added in 10.2024
FORECAST: Completed Views in TargetgroupFORECAST: Completed Views in Targetgroupnew added in 10.2024
FORECAST: Completed views incl. bufferFORECAST: Completed views incl. buffernew added in 10.2024
FORECAST: CPCV (gross)FORECAST: CPCV (gross)new added in 10.2024
FORECAST: CPCV (N)FORECAST: CPCV (N)new added in 10.2024
FORECAST: CPCV (N)FORECAST: CPCV (N)new added in 10.2024
FORECAST: CPCV (N/N)FORECAST: CPCV (N/N)new added in 10.2024
FORECAST: CPCV (N/N/N)FORECAST: CPCV (N/N/N)new added in 10.2024
FORECAST: CPCV in target group (N/N/N)FORECAST: CPCV in target group (N/N/N)new added in 10.2024
FORECAST: CPCV in target group incl. special charges (N/N/N)FORECAST: CPCV in target group incl. special charges (N/N/N)new added in 10.2024
FORECAST: CPCV incl. special charges (gross)FORECAST: CPCV incl. special charges (gross)new added in 10.2024
FORECAST: CPCV incl. special charges (N)FORECAST: CPCV incl. special charges (N)new added in 10.2024
FORECAST: CPCV incl. special charges (N)FORECAST: CPCV incl. special charges (N)new added in 10.2024
FORECAST: CPCV incl. special charges (N/N)FORECAST: CPCV incl. special charges (N/N)new added in 10.2024
FORECAST: View-Through-Rate (completed views)FORECAST: View-Through-Rate (completed views)new added in 10.2024
REALIZED: Completed views (Adserver)REALIZED: Completed views (Adserver)new added in 10.2024
REALIZED: Completed views (negotiated with publisher)REALIZED: Completed views (negotiated with publisher)new added in 10.2024
REALIZED: Completed views (negotiated with tech vendor)REALIZED: Completed views (negotiated with tech vendor)new added in 10.2024
REALIZED: Completed views (relevant for media invoicing)REALIZED: Completed views (relevant for media invoicing)new added in 10.2024
REALIZED: Completed Views in TargetgroupREALIZED: Completed Views in Targetgroupnew added in 10.2024
REALIZED: Completed views in TargetgroupREALIZED: Completed views in Targetgroupnew added in 10.2024
REALIZED: Completed views incl. discount-in-kindREALIZED: Completed views incl. discount-in-kindnew added in 10.2024
REALIZED: CPCV (gross)REALIZED: CPCV (gross)new added in 10.2024
REALIZED: CPCV (N)REALIZED: CPCV (N)new added in 10.2024
REALIZED: CPCV (N)REALIZED: CPCV (N)new added in 10.2024
REALIZED: CPCV (N/N)REALIZED: CPCV (N/N)new added in 10.2024
REALIZED: CPCV (N/N/N)REALIZED: CPCV (N/N/N)new added in 10.2024
REALIZED: CPCV in target group (N/N/N)REALIZED: CPCV in target group (N/N/N)new added in 10.2024
REALIZED: CPCV in target group incl. special charges (N/N/N)REALIZED: CPCV in target group incl. special charges (N/N/N)new added in 10.2024
REALIZED: CPCV incl. special charges (gross)REALIZED: CPCV incl. special charges (gross)new added in 10.2024
REALIZED: CPCV incl. special charges (N)REALIZED: CPCV incl. special charges (N)new added in 10.2024
REALIZED: CPCV incl. special charges (N)REALIZED: CPCV incl. special charges (N)new added in 10.2024
REALIZED: CPCV incl. special charges (N/N)REALIZED: CPCV incl. special charges (N/N)new added in 10.2024
REALIZED: CPCV incl. special charges (N/N/N)REALIZED: CPCV incl. special charges (N/N/N)new added in 10.2024
REALIZED: View-Through-Rate (completed views)REALIZED: View-Through-Rate (completed views)new added in 10.2024
Naturalrabatt 1 (Kommentar)Discount-in-kind 1 (comment)new added in 11.2024
Naturalrabatt 1 (Name)Discount-in-kind 1 (name)new added in 11.2024
Naturalrabatt 2 (Kommentar)Discount-in-kind 2 (comment)new added in 11.2024
Naturalrabatt 2 (Name)Discount-in-kind 2 (name)new added in 11.2024
Naturalrabatt 3 (Kommentar)Discount-in-kind 3 (comment)new added in 11.2024
Naturalrabatt 3 (Name)Discount-in-kind 3 (name)new added in 11.2024
PROGNOSE: Naturalrabatt 1 (€)FORECAST: Discount-in-kind 1 (€)new added in 11.2024
PROGNOSE: Naturalrabatt 1 (Prozentual)FORECAST: Discount-in-kind 1 (pct)new added in 11.2024
PROGNOSE: Naturalrabatt 1 (Volumen)FORECAST: Discount-in-kind 1 (volume)new added in 11.2024
PROGNOSE: Naturalrabatt 2 (€)FORECAST: Discount-in-kind 2 (€)new added in 11.2024
PROGNOSE: Naturalrabatt 2 (Prozentual)FORECAST: Discount-in-kind 2 (pct)new added in 11.2024
PROGNOSE: Naturalrabatt 2 (Volumen)FORECAST: Discount-in-kind 2 (volume)new added in 11.2024
PROGNOSE: Naturalrabatt 3 (€)FORECAST: Discount-in-kind 3 (€)new added in 11.2024
PROGNOSE: Naturalrabatt 3 (Prozentual)FORECAST: Discount-in-kind 3 (pct)new added in 11.2024
PROGNOSE: Naturalrabatt 3 (Volumen)FORECAST: Discount-in-kind 3 (volume)new added in 11.2024
REALISIERT: Naturalrabatt (Volumen)TOTAL REALIZED: Discount-in-kind (volume)new added in 11.2024
REALISIERT: Naturalrabatt 1 (€)REALIZED: Discount-in-kind 1 (€)new added in 11.2024
REALISIERT: Naturalrabatt 1 (Prozentual)REALIZED: Discount-in-kind 1 (pct)new added in 11.2024
REALISIERT: Naturalrabatt 1 (Volumen)REALIZED: Discount-in-kind 1 (volume)new added in 11.2024
REALISIERT: Naturalrabatt 2 (€)REALIZED: Discount-in-kind 2 (€)new added in 11.2024
REALISIERT: Naturalrabatt 2 (Prozentual)REALIZED: Discount-in-kind 2 (pct)new added in 11.2024
REALISIERT: Naturalrabatt 2 (Volumen)REALIZED: Discount-in-kind 2 (volume)new added in 11.2024
REALISIERT: Naturalrabatt 3 (€)REALIZED: Discount-in-kind 3 (€)new added in 11.2024
REALISIERT: Naturalrabatt 3 (Prozentual)REALIZED: Discount-in-kind 3 (pct)new added in 11.2024
REALISIERT: Naturalrabatt 3 (Volumen)REALIZED: Discount-in-kind 3 (volume)new added in 11.2024
REALIZED: Discount-in-kind (pct)REALIZED: Discount-in-kind (pct)new added in 11.2024
SUMME PROGNOSE: NaturalrabattTOTAL PROJECTED: Discount-in-kindnew added in 11.2024
SUMME PROGNOSE: Naturalrabatt (Volumen)TOTAL FORECAST: Discount-in-kind (volume)new added in 11.2024
SUMME REALISIERT: NaturalrabattTOTAL REALIZED: Discount-in-kindnew added in 11.2024
Summe: Naturalrabatt (%)TOTAL: Discount-in-kind (%)new added in 11.2024